Airlines
The Case for Better In-Flight Wi-Fi Using Apps and Beacons
The thinking behind this is that tap-tap and connect is easier for passengers—and more intuitive to mobile-device users—than loading a portal and entering information to connect through a browser. There's something to that. The beacon ‘reminders’ to use the connection, however, will have to be designed carefully so they don’t annoy.
Marisa Garcia, Skift | 9 years ago