Articles tagged “seaworld”

SeaWorld Attendance Gets Boost Thanks to New Rides

SeaWorld Attendance Gets Boost Thanks to New Rides

Sean O'Neill, Skift

SeaWorld's challenges have not gone away. But it enjoys several advantages over its theme park rivals, such as having marine-themed parks, which are a rare and distinctive product. Its new CEO is rightly focused on investing for growth while finding operational efficiencies.

2 weeks ago

SeaWorld’s Rebound Appears to Be Sticking

SeaWorld’s Rebound Appears to Be Sticking

Hannah Sampson , Skift

The news has been consistently positive for SeaWorld lately after a long stretch of disappointing results. With new leadership and a strategy that has been working, 2019 is shaping up well.

3 months ago

SeaWorld Announces New CEO and 5 Other Tourism Trends This Week

SeaWorld Announces New CEO and 5 Other Tourism Trends This Week

Isaac Carey, Skift

This week in tourism, SeaWorld signals a real change with a new company head, travel advisors start to promote mystery vacations, and Disney is pretty confident its new Star Wars attractions will be a hit.

3 months ago

SeaWorld Recruits Carnival Exec as New CEO

SeaWorld Recruits Carnival Exec as New CEO

Tom Lowry, Skift

By going outside the company for its new CEO, SeaWorld is clearly looking to signal that it is serious about a new beginning. Gus Antorcha will have his work cut out for him up the turnpike in Orlando.

4 months ago

SeaWorld’s Price-Cutting Strategy Is Fueling a Comeback

SeaWorld’s Price-Cutting Strategy Is Fueling a Comeback

Hannah Sampson, Skift

SeaWorld is making theme park visitors an offer some apparently can't refuse: a good deal. With attendance continuing to rise and a slate of new attractions on the horizon, the operator might finally be leaving the bad times behind.

7 months ago

SeaWorld Reports Summer Attendance Spike

SeaWorld Reports Summer Attendance Spike

Hannah Sampson, Skift

SeaWorld has been making it more affordable for people to visit its parks and sweetening the deal at some locations with free beer. Those tactics seem to be working, according to preliminary figures for the summer.

8 months ago

SeaWorld, Ex-CEO Agree to $5 Million Settlement in Blackfish Fraud

SeaWorld, Ex-CEO Agree to $5 Million Settlement in Blackfish Fraud

Hannah Sampson , Skift

More than five years after the Blackfish documentary made a splash, SeaWorld is finally facing the music for lying to the public about the impact. In a way, though, the company has been paying a price for years: A $5 million settlement is a drop in the bucket compared to quarter after quarter of lost revenue.

8 months ago

Free Beer Is Helping SeaWorld Recapture Some of Its Crowds

Free Beer Is Helping SeaWorld Recapture Some of Its Crowds

Hannah Sampson , Skift

SeaWorld is rebounding, with higher attendance and revenue than a year ago. Will it last? And how much free beer will the continued recovery take?

10 months ago

SeaWorld Strikes a Familiar Tune With Fresh Focus on Animals

SeaWorld Strikes a Familiar Tune With Fresh Focus on Animals

Hannah Sampson, Skift

SeaWorld wants to talk more about its animals and the workers who take care of them. But the company should realize that any focus on animals will come with additional scrutiny.

1 year ago

SeaWorld Expects SEC Sanction in Blackfish Disclosure Case

SeaWorld Expects SEC Sanction in Blackfish Disclosure Case

Hannah Sampson, Skift

One investigatory shoe is dropping on SeaWorld. Now eyes turn to the U.S. Department of Justice.

1 year ago

SeaWorld CMO Is Latest to Go in Executive Purge

SeaWorld CMO Is Latest to Go in Executive Purge

Hannah Sampson, Skift

SeaWorld has said its new marketing campaign is an important step as the operator tries to bring in more visitors and leave its troubles behind. Now that the chief marketer is gone, will the emphasis change?

1 year ago

SeaWorld Executive Exodus Accelerates as Chief Creative Officer Leaves

SeaWorld Executive Exodus Accelerates as Chief Creative Officer Leaves

Hannah Sampson, Skift

SeaWorld brought in a lot of fresh new leaders when the company was looking for ways to recover from the Blackfish effect. After years of flailing, the operator is turning to the old guard for ideas — at least for now.

1 year ago