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Articles tagged “seaworld”

Tourism

SeaWorld, Ex-CEO Agree to $5 Million Settlement in Blackfish Fraud

More than five years after the Blackfish documentary made a splash, SeaWorld is finally facing the music for lying to the public about the impact. In a way, though, the company has been paying a price for years: A $5 million settlement is a drop in the bucket compared to quarter after quarter of lost revenue.

Hannah Sampson , Skift | 6 years ago

SeaWorld, Ex-CEO Agree to $5 Million Settlement in Blackfish Fraud

Tourism

Free Beer Is Helping SeaWorld Recapture Some of Its Crowds

SeaWorld is rebounding, with higher attendance and revenue than a year ago. Will it last? And how much free beer will the continued recovery take?

Hannah Sampson , Skift | 6 years ago

Free Beer Is Helping SeaWorld Recapture Some of Its Crowds

Tourism

SeaWorld Strikes a Familiar Tune With Fresh Focus on Animals

SeaWorld wants to talk more about its animals and the workers who take care of them. But the company should realize that any focus on animals will come with additional scrutiny.

Hannah Sampson, Skift | 6 years ago

SeaWorld Strikes a Familiar Tune With Fresh Focus on Animals

Tourism

SeaWorld Expects SEC Sanction in Blackfish Disclosure Case

One investigatory shoe is dropping on SeaWorld. Now eyes turn to the U.S. Department of Justice.

Hannah Sampson, Skift | 6 years ago

SeaWorld Expects SEC Sanction in Blackfish Disclosure Case

Tourism

SeaWorld CMO Is Latest to Go in Executive Purge

SeaWorld has said its new marketing campaign is an important step as the operator tries to bring in more visitors and leave its troubles behind. Now that the chief marketer is gone, will the emphasis change?

Hannah Sampson, Skift | 6 years ago

SeaWorld CMO Is Latest to Go in Executive Purge

Tourism

SeaWorld Executive Exodus Accelerates as Chief Creative Officer Leaves

SeaWorld brought in a lot of fresh new leaders when the company was looking for ways to recover from the Blackfish effect. After years of flailing, the operator is turning to the old guard for ideas — at least for now.

Hannah Sampson, Skift | 6 years ago

SeaWorld Executive Exodus Accelerates as Chief Creative Officer Leaves

Tourism

SeaWorld CEO Joel Manby Resigns After Turnaround Effort Flops

This was probably inevitable. Joel Manby tried to turn the company around, but his efforts failed to do the trick. Executives say they plan to continue his strategies, but we wonder how much will change once a permanent new CEO is named.

Hannah Sampson, Skift | 6 years ago

SeaWorld CEO Joel Manby Resigns After Turnaround Effort Flops

Tourism

SeaWorld Has a New Ad Campaign to Make People Like It Again

SeaWorld has not been able to turn its attendance slide around, and back-to-back hurricanes didn't help. But executives hope to address deeper perception issues — the buzz phrase that's been around for years now — with a new ad campaign.

Hannah Sampson, Skift | 6 years ago

SeaWorld Has a New Ad Campaign to Make People Like It Again

Tourism

Travel This Week: ASTA Conference Opens at a Beleaguered SeaWorld

Responsible travel brands are taking steps to ban bookings of tourist attractions involving direct human interactions with animals. Given all the SeaWorld controversies that the film "Blackfish" uncovered, coupled with ongoing federal probes, couldn't ASTA have picked an alternative venue for its opening reception?

Dennis Schaal, Skift | 7 years ago

Travel This Week: ASTA Conference Opens at a Beleaguered SeaWorld

Tourism

SeaWorld Is Still Tanking as Public Perception Problems Return

SeaWorld said a lot during this call after a dismal quarter, but equally interesting is what the company didn't address. We wonder if higher spending on advertising will help the operator address the issues that have resurfaced — and what it will do if not.

Hannah Sampson, Skift | 7 years ago

SeaWorld Is Still Tanking as Public Perception Problems Return