Articles tagged “redesign”

OpenTable Redesign Means A Bigger Push Into the Dining Room

OpenTable Redesign Means A Bigger Push Into the Dining Room

Dennis Schaal, Skift

The OpenTable redesign is meant to counter the dreaded commoditization curse. There's a lot more money and value in being an integral part of the dining experience for consumers and widening the business relationship with restaurants than merely being a reservations platform.

4 years ago

About.com Just Gave Its Travel Vertical a Makeover

About.com Just Gave Its Travel Vertical a Makeover

Dennis Schaal, Skift

About Travel is trying to modernize its site without ruining the search engine optimization advantages that it knows well. In the process, even though it is an ad-supported site, About Travel shouldn't be afraid to empower its experts to let their opinions fly.

4 years ago

Virgin America Quietly Unveils New Website and Back Pocket-Sized Boarding Pass

Virgin America Quietly Unveils New Website and Back Pocket-Sized Boarding Pass

Dennis Schaal, Skift

In its website redesign, Virgin America is going for simplicity and responsive design regardless whether a traveler is on a smartphone, tablet, or desktop. The idea is to ease the pain of booking by making it visual and easy.

5 years ago

U.S. State Department Unveils Smarter, Better Designed Travel Site

U.S. State Department Unveils Smarter, Better Designed Travel Site

Samantha Shankman, Skift

The State Department has made big improvements in cutting visa wait times and streamlining the application process abroad so it's good to the government also improving the process for U.S. citizens, especially online.

5 years ago

TripAdvisor Launches a Redesign of the World’s Most Popular Travel Review Site

TripAdvisor Launches a Redesign of the World’s Most Popular Travel Review Site

Dennis Schaal, Skift

A redesign has to be more than pretty pictures, and TripAdvisor's facelift is geared to emphasize its no-apologies approach to user-generated content.

5 years ago

TripAdvisor Now Removing Old Negative Reviews After Hotels Renovate

TripAdvisor Now Removing Old Negative Reviews After Hotels Renovate

Samantha Shankman, Skift

Some hotels see TripAdvisor as an adversary, and that's especially true of those that felt the wrath of negative reviews. In recent years, TripAdvisor has worked closer with hotels, or perhaps hotels have just come to accept founder Steve Kaufer's underlying message to the industry: "Adapt or die."

5 years ago

UK “super prisons” could see second life as 3,000-guest luxury hotels

UK “super prisons” could see second life as 3,000-guest luxury hotels

Sally Shalam, The Guardian

The growing trend of turning prisons into boutique hotels exemplifies consumers’ desire for authentic or unique experiences as well as hoteliers’ appetite for differentiating themselves by pushing design boundaries.

5 years ago

Country Inns undergoes brand overhaul to attract young male business travelers

Country Inns undergoes brand overhaul to attract young male business travelers

Staid roadside hotel brands are awakening to the existence of branding and the importance it holds in capturing the market of travelers most often on the road these days: young, business oriented, and design conscious travelers.

6 years ago

American Airlines redesign: Employees have mixed reactions, just like everyone else

American Airlines redesign: Employees have mixed reactions, just like everyone else

Dennis Schaal, Skift

American Airlines isn't reconsidering altering its controversial redesigned livery and logo. It has too much invested already in the new look. With new fleet initiatives and even a fund for startups, American is trying to reinvigorate more than its color palette.

6 years ago

American Airlines website and app redesign: Booking gives way to travel planning

American Airlines website and app redesign: Booking gives way to travel planning

Dennis Schaal, Skift

The redesigned American Airlines website is trying to be more inspirational and less about driving transactions in overdrive. Time will tell whether this gamble hurts the bottom line.

6 years ago

Video: American Airlines explains how and why the new design was chosen

Samantha Shankman, Skift

American says the decision to rebrand was a logical one with a new shipment of aircraft on the way, and why this was its best effort at ‘modernization.’

6 years ago

Renovations are the hot new investment in Miami Beach hotel scene

Renovations are the hot new investment in Miami Beach hotel scene

There’s no room for new hotels in Miami, but that won’t stop hoteliers from seizing the opportunity to make a profit off a recent boom in tourism. These hotel facelifts will continue to drive room rates in the city.

6 years ago