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Articles tagged “personalization”

Partnerships

3 Ways Hotels Can Effectively Use Targeted Guest Marketing

Guests have grown to expect more personalized and custom-tailored experiences. In order to keep up, hotels are facing a need to utilize technology that lets them efficiently segment customers and provide better guest experiences.

3 Ways Hotels Can Effectively Use Targeted Guest Marketing
Free Read

Partnerships

5 Reasons Why You Can’t Ignore Personalization in Travel

Much as the travel industry would like to move beyond pricing and fees, consumers still wants better disclosures and simplicity around ticket prices, fees and other related services. Is the travel industry listening?

5 Reasons Why You Can’t Ignore Personalization in Travel

Business Travel

The Business Trip of the Future Will Be Personalized Says Concur CEO

Five years from now some of the personalized perks that Concur CEO Steve Singh envisions as part of the perfect trip will be taken for granted and second nature. We like our eggs scrambled, no cheese.

The Business Trip of the Future Will Be Personalized Says Concur CEO
Free Read

Partnerships

Why Personalized Data Matters to Boosting Your Bottom-Line

Adara is a global leader in helping consumer brands find new customers using advanced precision-targeting technology powered by big data sourced from the world's leading travel and hospitality companies. To learn more visit adaraglobal.com

Why Personalized Data Matters to Boosting Your Bottom-Line

Online Travel

Boxever Gets $6 Million in Funding and a Tigerair Deal

Airlines have long-neglected cross-sell opportunities, but in recent years they've contracted with third-parties to move things along. Boxever's funding and Tigerair deal can be seen in this context.

Boxever Gets $6 Million in Funding and a Tigerair Deal

Online Travel

GuestDriven Attracts $3 Million in Funding For Mobile Personalization Tool

The GuestDriven platform intersects two unstoppable trends -- personalization and mobile. The trick is in providing guests with personalized tips and perks on their mobile devices without invading their privacy or bombarding them with advertisements in the process.

GuestDriven Attracts $3 Million in Funding For Mobile Personalization Tool

Hotels

Traxo Delivers Hotel Recommendations Based on a User’s Loyalty History

Whether Traxo is the company that ends up bringing personalized hotel recommendations to throngs of travelers or another company does it, this is where online and mobile travel is heading. The airlines are trying to do this, as well.

Traxo Delivers Hotel Recommendations Based on a User’s Loyalty History

Hotels

Hotels pry into guests’ online lives to add a personal touch to their stay

Creepy or awesome? For every guest that feels the chills when a hotel’s gesture gets a little too personal, remember that they’re the ones freely offering up personal information on the web.

Airlines

British Airways searching Google Images for passengers to personalize service

If you are sitting toward the back of the plane, British Airways' Know Me program may know you, but expect their special efforts to be directed to the passengers in the better seats.

Online Travel

OpenTable wants to make your next restaurant visit even more personal

From online travel agency hotel bookings to online dining reservations, travel and hospitality companies are digging into their vast data collections to get smarter about customer behavior. If the server can't remember your favorite dish, the data analytics system will.