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On Experience

Colin Nagy, a marketing strategist, writes this opinion column for Skift on hospitality and business travel. On Experience dissects customer-centric experiences and innovation across the luxury sector, hotels, aviation, and beyond. He also covers the convergence of conservation and hospitality.

Tourism

Biggest Innovators in Travel and Hospitality: Summer Edition

We're back with another installment of inspiration in hotels and hospitality, with an emphasis on craft and touch amidst a hyped-up business cycle for luxury. Here are a few brands, ideas, and services that deserved a hat tip in the first half of 2023.

Biggest Innovators in Travel and Hospitality: Summer Edition

Hotels

El Cosmico’s Next Chapter Embraces 3D Printing

Texas hotelier Liz Lambert has linked up with noted architect Bjarke Ingels and 3D printing firm ICON to reimagine the future of El Cosmico. Despite the bleeding edge tech, the emphasis will be on the spirit of self reliance and community that defined the early iterations of the property.

El Cosmico’s Next Chapter Embraces 3D Printing

Hotels

‘Glamping’ Grows Up: ULUM’s Bid to Create Approachable Luxury

Under Canvas's new ULUM brand is going after a well-heeled, outdoors-centric crowd and sees the opportunity sitting between the glitz of Amangiri and the more minimal brand the company created with Under Canvas.

‘Glamping’ Grows Up: ULUM’s Bid to Create Approachable Luxury

Hotels

Cracking the Code for a New Wave of Members Clubs

There is a boom in private clubs around the world. But, in the race to garner members and open outlets, personalized service and the underlying craft have gone missing. True hospitality plus thoughtful social and commercial dot-connecting remains a nice open white space.

Cracking the Code for a New Wave of Members Clubs

Hotels

Beyond AI: The Rewards of a Human-Centric Hotel Career

As luxury hotels struggle to hire and retain talent, a new north star sell is necessary. Turns out great luxury brands create an incredible, well-rounded style of leadership. The appeal of caring for people will always remain relevant, even as AI disruptions ripple through other industries.

Beyond AI: The Rewards of a Human-Centric Hotel Career

Hotels

The Case for a Sales and Marketing Evolution in Hospitality

Sales and marketing needs to evolve to address the cultural depth luxury consumers now demand. The best hotels are moving beyond "heads-in-beds" marketing to creatively place brands in culture, catering thoughtfully to sub groups and interests. When done right, the resulting glow adds value to businesses owning their brands fully.

The Case for a Sales and Marketing Evolution in Hospitality

Hotels

The Biggest Innovators in Travel and Hospitality: 2022 Year-End Edition

We're back with another installment of inspiration in hotels and hospitality. Female-led luxury seemed to be a common theme this year, alongside those maintaining standards, leading teams, and executing on subtle touches for the people who notice. Here are a few brands, ideas, and services that deserved a hat tip in 2022.

The Biggest Innovators in Travel and Hospitality: 2022 Year-End Edition

Tourism

Qatar’s World Cup Prep and the Quest for a Lasting Tourism Experience

Qatar has made strides since my last visit a year ago, with more of a cultural pulse, less friction for guests as large-scale hospitality and infrastructure projects come online ahead of the World Cup. Officials are hoping once the players leave the pitch for a final time in December Qatar will have earned its credentials as a lasting tourism fixture in the region.

Qatar’s World Cup Prep and the Quest for a Lasting Tourism Experience

Hotels

What Potato Head’s Founder Couldn’t Tell Me in 25 Minutes On Stage

Ronald Akili, founder of Potato Head, barely scratched the surface of his work when he joined us on stage at Skift Global Forum. So we explore some of the other design and sustainability initiatives happening in Bali here.

What Potato Head’s Founder Couldn’t Tell Me in 25 Minutes On Stage

Hotels

25hours Hotel Seeks to Carve Out a Cultural Soul in Dubai’s Financial Hub

It's not always apparent in the hyper-luxury narrative, but Dubai has a growing creative class. And 25hours is catering to it with a lobby and hotel that feels like a heartbeat in the middle of a financial district in the city. They are first movers for a coming flood of more lifestyle brands seeking a footprint in the city.

25hours Hotel Seeks to Carve Out a Cultural Soul in Dubai’s Financial Hub