On Experience

Colin Nagy, a marketing strategist, writes this opinion column for Skift on hospitality and business travel. On Experience dissects customer-centric experiences and innovation across the luxury sector, hotels, aviation, and beyond. He also covers the convergence of conservation and hospitality.

Hotels

25hours Hotel Seeks to Carve Out a Cultural Soul in Dubai’s Financial Hub

It's not always apparent in the hyper-luxury narrative, but Dubai has a growing creative class. And 25hours is catering to it with a lobby and hotel that feels like a heartbeat in the middle of a financial district in the city. They are first movers for a coming flood of more lifestyle brands seeking a footprint in the city.

25hours Hotel Seeks to Carve Out a Cultural Soul in Dubai’s Financial Hub

Hotels

The Biggest Innovators in Travel and Hospitality: Summer Edition

The distance between very good and superb is actually quite far and it requires motivated teams, attention to detail, and above all creativity to break out of commodity service delivery. Here are a few brands, ideas, and services that deserve a tip of the hat.

The Biggest Innovators in Travel and Hospitality: Summer Edition

Airlines

Can Air France Make a Business of Leaning Into Elegance?

Air France is looking to move upmarket and leaning into elegance with their new ad spots. Coupled with product improvements and a world that is opening up, this is not a bad strategy.

Can Air France Make a Business of Leaning Into Elegance?

Hotels

Luxury Hospitality Is Losing Its Mystique

You might not have noticed, but luxury hospitality is in the middle of a major reboot. Old, storied reputations mean nothing anymore if today's service is lost. The market is a blank slate where all relationships, preferences, and loyalty need to be re-examined and rebuilt by luxury travelers. Brands have to re-think their value propositions.

Luxury Hospitality Is Losing Its Mystique

Hotels

Pendry Wants to Blur the Lines Between Boutique and Luxury in Hotels

Pendry has built an interesting boutique-feeling brand on top of actual luxury knowledge and operations. The result is something differentiated in the market and worth keeping an eye on.

Pendry Wants to Blur the Lines Between Boutique and Luxury in Hotels

Hotels

Biggest Innovators in Travel and Hospitality: The Return to Travel Edition 

This column has always celebrated the innovators and those who elevate hospitality to new levels. This year, I made it a point to try a lot of new things and break out of my normal patterns. Here are the great products, places, and people that I have found to be exceptional.

Biggest Innovators in Travel and Hospitality: The Return to Travel Edition 

Tourism

Why the African Travel Ban Is Misguided

The African travel ban is rooted in media alarmism and politics, not science. And it will have disastrous consequences for a continent that has already been beaten down by Covid. Here's why it is just plain wrong.

Why the African Travel Ban Is Misguided

Tourism

Doha Quickly Comes of Age Ahead of World Cup 2022

The World Cup is a forcing factor for an incredible amount of change in a short time for Doha. Qatar has succeeded in opening up a bit, bringing culture and hospitality front and center, and drawing from interesting global references. But as the country careens toward its deadline, it also needs to make sure the customer experience of getting into the country is up to standard.

Doha Quickly Comes of Age Ahead of World Cup 2022

Hotels

A Contrarian Investment for Luxury: The Humble Doorman

First impressions still count. Luxury hoteliers need to double down on doormen and the crucial first few minutes of arrival. It changes the game of a stay.

A Contrarian Investment for Luxury: The Humble Doorman

Airlines

The New Wellness Imperative for Long-Haul Travel

It's time to recognize long-haul travel for what it is: an endurance event. For those making the trip instead of the Zoom, there are new imperatives that premium brands need to serve up to cater to these travelers. Hint: it doesn't look like the luxury of the past.

The New Wellness Imperative for Long-Haul Travel