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Articles tagged “meetings”

Meetings

Personalized Events Empower Planners and Attendees

Meeting and event planners know they need to do a better job tailoring events to their attendees and providing their sponsors with a stronger idea of how successful their partnership has been. New solutions will make it easier for them to make informed decisions moving forward.

Andrew Sheivachman, Skift | 6 years ago

Personalized Events Empower Planners and Attendees

Meetings

The Era of Personalization in Event Tech Is Finally Here

Tools are finally emerging that empower event professionals with the insights they need to better understand how attendees operate at events and the value created for sponsors. It's about time, and these tools will only become more useful over time as event planners learn more about what makes their gatherings successful.

Andrew Sheivachman, Skift | 6 years ago

The Era of Personalization in Event Tech Is Finally Here

Business Travel

Travel Managers and Meeting Planners Need to Work Closer Together

Technology can empower meeting planners, but it can also lead to daunting integration problems with other aspects of corporate travel. Riding the fine line between solving problems and creating new ones remains an issue that won't be solved soon.

Allan Leibowitz, Skift | 6 years ago

Travel Managers and Meeting Planners Need to Work Closer Together

Meetings

What Happens When Events Grow Too Big?

Germany’s biggest exhibition will test the endurance of delegates as more than 200,000 visitors flock to Hanover. The event may be too big for the host city, and many delegates will have to commute for hours each day.

Allan Leibowitz, Skift | 6 years ago

What Happens When Events Grow Too Big?

Meetings

Event Marketing and Booking Tools Are Getting Smarter

The disruption in event marketing and distribution is only getting started. As more robust tools emerge that are easier to use, meeting professionals will become empowered in interesting new ways.

Andrew Sheivachman, Skift | 6 years ago

Event Marketing and Booking Tools Are Getting Smarter

Meetings

Online Bookings Grow for Small and Simple Meetings

Meetings booked online are small in stature and short in duration, which comes as no surprise. The consumerization of the booking process for meetings is well under way.

Andrew Sheivachman, Skift | 6 years ago

Online Bookings Grow for Small and Simple Meetings

Meetings

Events Need to Figure Out a Strategy for Evaluating Marketing Tools

With event technology exploding in scope and complexity in recent years, it's no wonder that organizations aren't sure which sales and marketing tools have the most positive impact. It's the right time to start figuring it out, though.

Andrew Sheivachman, Skift | 6 years ago

Events Need to Figure Out a Strategy for Evaluating Marketing Tools

Meetings

Marriott Stands Alone in Its Move to Cut Meetings Commissions

The more creative a meeting or event, the more impactful and memorable it is. Why don't more organizations prioritize making the most of their events?

Andrew Sheivachman, Skift | 6 years ago

Marriott Stands Alone in Its Move to Cut Meetings Commissions

Meetings

Accor Won’t Play Marriott’s Game With Meetings Commission Cuts

Accor has no plans to follow Marriott International's lead with commission cuts for meetings, but then again Accor's relatively weak presence in North America means it has to focus on drawing in clients instead of pushing them away.

Andrew Sheivachman, Skift | 6 years ago

Accor Won’t Play Marriott’s Game With Meetings Commission Cuts

Online Travel

Interview: HotelPlanner CEO Defends His Company’s NRA Ties

Stopping people under 21 years old from being able to effortlessly buy assault rifles is a societal decision. But it remains open for debate on how travel companies should treat a gun lobby that opposes such a move.

Sean O'Neill, Skift | 6 years ago

Interview: HotelPlanner CEO Defends His Company’s NRA Ties