Lufthansa's large-scale rollout of Premium Economy at a price point that's not prohibitively expensive bodes well for flyers who can afford more than coach but not quite business class.
Lufthansa's new campaign stirs up interest in its target city, reaches Chicagoans who it doesn't interact with directly, and makes business travelers in other cities envious enough to hope the new service is headed their way. Success, indeed.
At a time when many travel companies are scrambling to find their social media identities, Lufthansa is setting a powerful example of how to engage an audience and develop a distinct personality.
There's something absolutely hilarious about a Belgian airline struggling with business in the Congo that distracts from the serious efforts Turkish Airlines has made to develop networks throughout Africa.
Nice of the controllers to do this before the summer season really heats up, but expect similar push back from other national air controllers as the EU exerts its authority.
Tourism and trade are growing throughout Africa and are expected to boost the continent’s aviation market to profitability, but regional carriers worry their share of the profits will be snatched up by more established international carriers.