Articles tagged “los angeles”

The Los Angeles tourism board is one of the few in the U.S. that could launch a campaign like this and have it ring true to travelers from around the world. Its original "Everyone Is Welcome" message likely had an impact on how other destinations addressed the drop-off in international visitors.

Destinations with visitor centers are adjusting their strategies to ensure their locations are being effectively utilized. The concept of a mobile or pop-up visitor center is also becoming more common, and is certainly a trend to watch in 2018.

Now you can spend a fortune shopping on Rodeo Drive, then find a place to quietly contemplate your coming credit card bill.

Los Angeles is part of a trend across major global cities as they attempt to distance themselves from less welcoming parts of their countries. Most cities can't claim to be as diverse as Los Angeles, which helps its message appear honest yet measured.

Meet L.A.'s new VR/360 video initiative helps planners better understand how to incorporate the sprawling city's event venues and local communities into their programs.

Does this tax-collection agreement mean Airbnb is completely legal in Los Angeles? Not really. But if you're renting out your home as a short-term rental, the city wants to make sure it gets its cut of the business, even as it's revising its short-term rental laws.

We turned the camera on four of travel's marketing leaders to learn what keeps them up at night. Here's what they had to say.

Discover Los Angeles is attempting to attract more Millennial travelers by promoting local neighborhoods and their specific hidden attractions organized by different travel themes.

Cracking down on Airbnb "Super Hosts," or those who use the platform on a "professional" full-time basis to operate illegal hotels, is becoming a serious hot button issue. If Airbnb wants to become more widely accepted, it has to assure local and state governments that its platform isn't becoming a front for illegal hotels.

A combination of Hollywood branding at home and early adopter advocacy in China have resulted in double digit growth in visitation for the last five consecutive years.