Articles tagged “google”

Considering Booking Holdings' close relationship with Google historically, it's no surprise that Priceline went with Google Cloud for its generative AI integrations. Now, who's next?

Generative AI is still in the early stages, but major travel companies are investing in tools that many of them say will be an important part of the future.

Apple doesn't let Best Buy discount iPhones, and hoteliers don't want online travel agencies like Agoda to undercut their rates. A win for the hotel industry would be a loss for travelers.

Tourism boards are always trying to keep up with how visitors are finding and interacting their content. The Google Analytics update should make this easier. Hopefully, they can actually capitalize on the new information.

First-mover advantage from online travel companies in generative AI might not hold up over the long-term. The chessboard may get overturned. Still, getting out there first doesn't hurt.

Today's edition of Skift's daily podcast looks closer at Google Travel changes, green travel in India, and Worldia's new funding.

Google Travel just got a tiny bit less sticky because Gmail users could easily find their past, present and upcoming trips there all in one place. The feature became a victim of bigger and more important priorities.

Google may be behind OpenAi regarding generative AI, but it's getting closer to catching up. Interestingly, it used a few travel-relevant examples when demonstrating its latest batch of capabilities.

We've heard from travel companies partnering with OpenAI to implement generative AI. Now here's one partnering with Google.

How does AI change travel? How can these tools drive hotel efficiency, handle airline customer service, and reshape the way we search for and book travel? Skift dives deep into these discussions and more.