Articles tagged “ghana”

Online Travel

The Great Merging and Other Top Stories This Week

In Skift's top stories this week, Skift founder and CEO Rafat Ali writes about the blending of work, travel, and personal lives, Ghana's decision to use celebrities to promote tourism emerges as problematic, and the labor shortage in hospitality enhances the need for robots in hotels.

The Great Merging and Other Top Stories This Week

Media and PR

Daily Podcast: Ghana’s Celebrity Tourism Push

Good morning from Skift. It's Tuesday, May 10, in New York City. Here's what you need to know about the business of travel today.

Daily Podcast: Ghana’s Celebrity Tourism Push

Tourism

Ghana’s Return Tours Tap Celebrity African Americans – And Overlook a Reality

Ghana’s push to attract more African Americans to visit and invest makes sense, but using celebrities to drive the campaign is problematic. Not least, two years of pandemic means residents will increasingly scrutinize the tourism sector and demand a transparent, long-term plan to benefit host communities.

Ghana’s Return Tours Tap Celebrity African Americans – And Overlook a Reality

Tourism

Ghana’s Tourism Recovery Takes Flight With Return of Paragliders

An unlikely tourism boost in the form of this very extreme sport, but it highlights how destinations will welcome a visitor boost whenever and wherever — even if it involves jumping off mountains.

Ghana’s Tourism Recovery Takes Flight With Return of Paragliders

Online Travel

Daily Podcast: Google’s Travel Search Bonanza

Good morning from Skift. It's Thursday, February 3, in New York City. Here's what you need to know about the business of travel today.

Daily Podcast: Google’s Travel Search Bonanza

Tour Operators

Ghana Tour Operators Offer a Model for Ancestry Trips

Ghana's success in attracting members of the African diaspora to visit should drive its neighbors to develop similar strategies. They can see there's enormous amounts of money to be made from a lucrative African American market re-energizing from the pandemic as tourists are eager for travel to the continent.

Ghana Tour Operators Offer a Model for Ancestry Trips

Tourism

Provocative ‘Go Back to Africa’ Travel Campaign Sees Early Success in Ghana

Much of the black travel movement is concerned with destinations that see few black visitors. Now one of the movement’s key companies is focusing on a decidedly black space: the African continent.

Provocative ‘Go Back to Africa’ Travel Campaign Sees Early Success in Ghana

Business Travel

Black-Owned Agencies in the U.S. Carve a Successful Niche in African Tourism

Henderson Travel, a black-owned agency founded back in the Civil Rights era, pioneered roots travel to Africa. Its continued success is a testament not just to the popularity of genealogical tourism, but a booming African-American travel market.

Black-Owned Agencies in the U.S. Carve a Successful Niche in African Tourism

Tourism

The local food and drink movement takes root in West Africa

Local food is now one of the major drivers of global tourism so destinations would be remiss to not celebrate and promote what makes their cuisine unique and delicious.

SkiftX

Budget airline Fastjet to launch in Africa with EasyJet founder’s support

Fastjet's reliance on already approved routes and leased aircraft, not to mention EasyJet's expertise, give it a shot in an environment where few have tried.