Articles tagged “generation z”

Gym Chains Want to Expand Beyond Fitness

Gym Chains Want to Expand Beyond Fitness

Leslie Barrie, Skift

If workout centers want to reach more customers, staying in the fitness lane may not cut it anymore. Instead forward-thinking athletic clubs are elevating themselves into full-fledged lifestyle brands.

2 weeks ago

How Generation Z Has Influence on High-End Vacations

How Generation Z Has Influence on High-End Vacations

Patrick Whyte, Skift

The next big demographic cohort matters, but maybe not in the way you'd expect.

3 weeks ago

Why Luxury Travel Purveyors Should Pay Attention to Generation Z

Why Luxury Travel Purveyors Should Pay Attention to Generation Z

Laura Powell, Skift

While most members of Generation Z have yet to make a substantial income, they are having unexpected influence over family travel decisions. That's why travel marketers need to start paying attention to this new generation of consumers. Sorry, millennials.

3 weeks ago

Sponsored
Five Trends That Will Shape Experiential Travel in 2019

Five Trends That Will Shape Experiential Travel in 2019

Expedia Group Media Solutions + Skift

It might not be surprising to hear that rich experiences will continue to be high on the lists of travelers in 2019. But there are a few trends that will shape the types of experiences they’ll be looking for.

7 months ago

Gen Z Travelers Will Overtake Millennials by 2019

Gen Z Travelers Will Overtake Millennials by 2019

Lee Miller and Wei Lu, Bloomberg

We can generalize all day about who's happier, Gen Z versus millennials, but what does that mean for travel? At the very least, Gen Z has never traveled analog and may take the democratization of travel for granted.

10 months ago

Sponsored
Mobile and the Next Wave of Digital Disruption: A Look at the Future of Traveler Experience

Mobile and the Next Wave of Digital Disruption: A Look at the Future of Traveler Experience

Travelport + Skift

The travel providers that are leading the new engagement economy we now live in are the ones adding value, removing friction, and offering customers seamless and relevant solutions throughout the entire travel journey.

2 years ago

U.S. Millennials Travel the Most but Gen Z Is on the Rise

U.S. Millennials Travel the Most but Gen Z Is on the Rise

Andrew Sheivachman, Skift

Generation Z prioritizes international travel and special events more than its older counterparts. Generation Z members also have the least amount of money to spend on travel, for now. When have we heard this all before? A decade ago, about Millennials.

2 years ago

Gen Z Won’t Tolerate Boring Meetings That Aren’t Interactive

Gen Z Won’t Tolerate Boring Meetings That Aren’t Interactive

Jaimie Seaton, Skift

If you want to engage Generation Z, ditch the paper, be authentic, and keep those presentations moving.

2 years ago

Smart Hotel Brands Are Already Thinking About Generation Z

Smart Hotel Brands Are Already Thinking About Generation Z

Deanna Ting, Skift

Even though most of Generation Z is still in school, smart hospitality brands are already marketing to this highly influential group of future hotel guests to generate loyalty.

3 years ago