Articles tagged “football”

Tourism

Portugal Hopes Champions League Final Will Be the Tourism Boost to Kick Off a Busy Summer Season

English football fans have probably never had a warmer welcome. Who knew the beautiful game could have such healing powers?

Portugal Hopes Champions League Final Will Be the Tourism Boost to Kick Off a Busy Summer Season

Hotels

Marriott and Accor Each Have a New Partnership With European Football Giants

The hotel giants are harnessing the world's favorite sport to get the word out about their new loyalty programs. This is a smart move which should give the brands lots of visibility, and entice soccer fans.

Marriott and Accor Each Have a New Partnership With European Football Giants

Tourism

The NFL Is a Tourism Draw, Even in the Off Season

It's great to see potential interest from other cities in the NFL Combine event but the NFL is probably less concerned about its tourism impact in cities and more concerned about getting fans through the gate.

The NFL Is a Tourism Draw, Even in the Off Season

Airlines

Costly Airfares Keeping Fans Away From College Football Championship

Most college football tourism is done by car. May not have been a bad idea here either.

Costly Airfares Keeping Fans Away From College Football Championship

Airlines

Qatar Airways Enlists FC Barcelona for Its New In-Flight Safety Video

Have we reached peak safety video?

Qatar Airways Enlists FC Barcelona for Its New In-Flight Safety Video

Tourism

Visit Florida Kicks Off Its First Soccer Sponsorship With London’s Oldest Team

Visit Florida's sponsorships are trying a new platform, a London soccer club, and that's a testament to the importance of British tourism to the Sunshine State.

Visit Florida Kicks Off Its First Soccer Sponsorship With London’s Oldest Team

Airlines

Etihad Airways Will Sponsor New York City’s New MLS Football Team

It's the rare headline that's both a hit with football fans and aviation geeks.

Etihad Airways Will Sponsor New York City’s New MLS Football Team

Media and PR

Real-Time Marketing Tips for Travel Brands During Brazil’s World Cup

Although the World Cup's partners and sponsors have larger audiences than travel brands, there is still a huge opportunity to take advantage of, during this major second screen event. Much of the success will be about being in the right moment.

Real-Time Marketing Tips for Travel Brands During Brazil’s World Cup

Tourism

World Cup in Qatar a ‘Mistake’ Says FIFA President

He won't say it was bought because it goes without saying that it was bought, just like the 2018 tournament in Russia.

World Cup in Qatar a ‘Mistake’ Says FIFA President

Hotels

Winter Weather Helps Brand 2014 Super Bowl as One of a Kind

The marketing push speaks to both fans hesitant to attend due to snow and attracts a new base of fans attracted by the allure of a first-of-its-kind event.

Winter Weather Helps Brand 2014 Super Bowl as One of a Kind