Isaac Carey, Skift
The hotel giants are harnessing the world's favorite sport to get the word out about their new loyalty programs. This is a smart move which should give the brands lots of visibility, and entice soccer fans.
6 months ago
Anthony Schoettle, Associated Press
It's great to see potential interest from other cities in the NFL Combine event but the NFL is probably less concerned about its tourism impact in cities and more concerned about getting fans through the gate.
2 years ago
John Marshall, Associated Press
Most college football tourism is done by car. May not have been a bad idea here either.
4 years ago
Jason Clampet, Skift
Have we reached peak safety video?
4 years ago
Alexandra E. Petri, Skift
Visit Florida's sponsorships are trying a new platform, a London soccer club, and that's a testament to the importance of British tourism to the Sunshine State.
4 years ago
Eben Novy-Williams, Bloomberg
It's the rare headline that's both a hit with football fans and aviation geeks.
5 years ago
Joyce Manalo, Skift
Although the World Cup's partners and sponsors have larger audiences than travel brands, there is still a huge opportunity to take advantage of, during this major second screen event. Much of the success will be about being in the right moment.
5 years ago
Alan Baldwin, Reuters
He won't say it was bought because it goes without saying that it was bought, just like the 2018 tournament in Russia.
5 years ago
Meghan Barr, Associated Press
The marketing push speaks to both fans hesitant to attend due to snow and attracts a new base of fans attracted by the allure of a first-of-its-kind event.
6 years ago
Jason Clampet, Skift
Nothing soothes the stress of a Sunday afternoon or evening flight like being able to watch your favorite team take to the field. It's almost enough to make you forget you're in coach.
6 years ago
Dan Hodges, The Daily Telegraph
The cost of making residents comfortable with moves is so minimal compared to what's being spent on the stadiums and being pocketed by construction conglomerates. In the end their greed may end up costing them more, and damaging Brazil's reputation as a desirable destination.
6 years ago