Articles tagged “facebook”

Hotels

TripAdvisor CEO Is Rethinking the Value of Facebook Advertising

Is Facebook's reputation as a marketing vehicle for travel brands in jeopardy? It looks like Facebook's advertising challenges go beyond monetizing mobile -- Google can capture a traveler in shopping mode, but that's harder for Facebook to do.
Hotels

Las Vegas Hotels Beat Global Hospitality Brands on Social Media

Hotels from Des Moines to Dubai are figuring out how to boost their branding, attract new customers, and help current ones on social media. Looking to hospitality leaders should give brands and properties with markets of all sizes ideas on how to engage with guests.