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Articles tagged “experiential travel”

Overtourism

Out of the Zoom, Into the Geyser: Skift Team Reunites for Annual Retreat in Rebounding Iceland

The dual-purpose Skift annual retreat — bonding with our globally dispersed team and an immersive deep dive into a globally relevant destination — is on this week, and comes a full circle almost a decade later.

Out of the Zoom, Into the Geyser: Skift Team Reunites for Annual Retreat in Rebounding Iceland

News Blog

IDEAS: Live Nation Enters Travel Industry With Music-Led Experiences

Live Nation is bringing to market Vibee, a music-led experience and travel offering. Source: Live Nation/Vibee Touted as a ‘music-led destination experience company’, Vibee aims to offer traveler’s and music fans alike the chance to immerse themselves in different musical genres while exploring some of the world’s most exciting destinations via three core areas: curated experiences,…

Tourism

Travel Souvenirs Get a Rethink

Today’s edition of Skift’s daily podcast looks at those travel trinkets gathering dust, pop culture tours and trips, and remote work’s impact on hotels.

Travel Souvenirs Get a Rethink

Hotels

Independent Hoteliers Seek Every Edge Against the Big Brands

Many consumers are eating up experience-led storylines in travel. That gives an opening to independent hoteliers to compete with the global hotel groups on everything from hiring to word-of-mouth marketing.

Independent Hoteliers Seek Every Edge Against the Big Brands

Hotels

Billionaire’s Sommerro Hotel in Oslo Taps Into Immersive Neighborhood Trend

Billionaire Petter Stordalen's new hotel in Oslo, Sommerro, and his soon-to-open sister property, Villa Inkognito, are noteworthy. They take the experiential travel trend in new directions.

Billionaire’s Sommerro Hotel in Oslo Taps Into Immersive Neighborhood Trend

Hotels

Rosewood Hotels Aims to Double Luxury Footprint This Decade

Rosewood practices arbitrage, luxury-hotel style. The company seems to believe that the three most important words in hospitality real estate are experience, experience, and experience.

Rosewood Hotels Aims to Double Luxury Footprint This Decade

News Blog

Aman Hotels Now Valued at $3 Billion After $900 Million Fresh Investment

Aman Group has received a $900 million investment from Saudi Arabia’s Public Investment Fund and Cain International, the London-based privately-held real estate investment firm. The transaction now values the Swiss hospitality brand at $3 billion, said Cain in a press statement. The investment will be used to enhance the existing portfolio, drive the construction pipeline…

Hotels

The Margaritaville CEO on Just How Far the Jimmy Buffett Brand Can Go

Millennials think they invented experiential, lifestyle brands. But Margaritaville CEO John Cohlan was perfecting these ideas before many of today's hotel execs had sipped their first margaritas. Cohlan helped to turn Jimmy Buffett's music into a billion-dollar empire, and he has lessons to share.

The Margaritaville CEO on Just How Far the Jimmy Buffett Brand Can Go

Ground Transport

Hornblower’s Private Equity Backers Help It Grow Travel Experience Ambitions

Hornblower's private equity investor Crestview kept the faith in the experiences operator during the pandemic. Now the investor is supporting a global mergers and acquisitions strategy that could amp up the company's momentum.

Hornblower’s Private Equity Backers Help It Grow Travel Experience Ambitions

Business Travel

G Adventures Attracts Investment From Private Equity Firm Certares

With plenty of dinero within reach, Certares is in a position to latch onto companies that fit into trends that the PE firm believes will be at the forefront when a post-Covid travel recovery finally takes hold. G Adventures apparently fits the bill.