Articles tagged “expenditure”

India is one of the fastest-growing outbound travel markets, one of the largest domestic travel ecosystems, and an underpenetrated inbound destination. The Skift India Travel Scorecard shows clear, comparable data on how India is actually performing relative to its peers.

Alongside the Indian travel boom is a growing international Indian wedding market, with lucrative opportunities across the tourism ecosystem.

The India outbound travel market is poised to boom in a matter of years. The global travel industry needs to make itself aware of this market and why it matters now, so they’re not scrambling to catch up later.

Chinese outbound travel continues to boom and shows high potential for future growth. Travel brands and destinations need to understand the evolving behaviors and preferences of Chinese travelers in order to most effectively appeal to this market.

Given their huge spending power, it’s no wonder affluent Americans are an attractive and strategic segment for travel brands to target. Our U.S. Affluent Traveler Survey 2018 reveals key insights into their travel behaviors, attitudes, and preferences, while further segmentation paints a more nuanced picture of this diverse and lucrative group.