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Articles tagged “dmos”

Tourism

Bermuda’s One-Year-Old Tourism Board Is Taking Baby Steps

The success or failure of BTA's marketing and product development will contain key lessons for other large and small destinations looking to attract a younger visitor base.

Samantha Shankman, Skift | 9 years ago

Bermuda’s One-Year-Old Tourism Board Is Taking Baby Steps

Tourism

Caribbean Tourism Boards Take Responsibility for Managing Visitor Experience

As Caribbean destinations get smarter about how to market and foster their guest experiences, islands like Cuba and Haiti are also experiencing a Renaissance of sorts, realizing tourism is the biggest way they can change their images and boost their economies.

Dan Peltier, Skift | 9 years ago

Caribbean Tourism Boards Take Responsibility for Managing Visitor Experience

Announcements

New Skift Trends Report: The Future of Conventions

Understand the current state of conventions, what organizations are doing to improve and innovate them, and what the future brings for these large meetings and events. Get the report.

Rafat Ali, Skift | 9 years ago

New Skift Trends Report: The Future of Conventions

Media and PR

Destinations Just Trying to Make Google Happy Are Missing the Bigger Picture

The travel industry is beholden to Google for its SEO, targeted ads, keywords . . . and Google has figured out a way to drum up more business by getting everyone to play their game more rigorously. Dr Seuss, as always, provides a healthy dose of perspective.

Doug Lansky, Skift | 9 years ago

Destinations Just Trying to Make Google Happy Are Missing the Bigger Picture

Media and PR

How Smart Destinations Create Content Marketing Campaigns

There's no one-size-fits-all plan for content marketing, but successful campaigns have many things in common.

Samantha Shankman, Skift | 10 years ago

How Smart Destinations Create Content Marketing Campaigns

Media and PR

Trends Report: Content Marketing Trends for Innovative Tourism Boards

Learn how top brands are making engaging, high-quality articles and videos, where they’re placing the content for maximum views, and how they’re measuring the impact of their efforts.

Samantha Shankman, Skift | 10 years ago

Trends Report: Content Marketing Trends for Innovative Tourism Boards

Announcements

How Travel Companies Use Surprise and Delight To Make Tourists Happy

Figure out some simple, creative ways to surprise and delight visitors, and you're creating powerful positive memories–ones they're likely to share with friends.

Doug Lansky, Skift | 10 years ago

How Travel Companies Use Surprise and Delight To Make Tourists Happy

Online Travel

Tourism App Developer BlueBridge Raises $1 Million to Expand

Although it may be difficult to get visitors to download an app for a one-time visit, those that prove useful in the planning and navigation phases are likely to improve visitors' experience and perception of the destination.

Samantha Shankman, Skift | 10 years ago

Tourism App Developer BlueBridge Raises $1 Million to Expand

Announcements

How a GoPro Camera and a Rope Beat Brand USA on YouTube

A cool, new, media-friendly attraction with no marketing budget will likely beat an old, tired attraction with a huge marketing budget.

Doug Lansky, Skift | 10 years ago

How a GoPro Camera and a Rope Beat Brand USA on YouTube

Skift Originals

Getting a Seat at the Table Beats Social Media for Destinations on the Rise

The fastest growing destinations have been collaborating with the city, politicians and private sector to develop competitive attractions and infrastructure. And they've been doing it for years.

Doug Lansky, Skift | 10 years ago

Getting a Seat at the Table Beats Social Media for Destinations on the Rise