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The “I do” in Indian weddings is a multi-million-dollar extravaganza that will make your head spin faster than the bride and groom during their eleventh outfit change.
Peden Doma Bhutia | 1 day ago
Tourism
As the world comes together to celebrate International Women's Day this week, news coming in from India highlights the country's struggle to provide a safe space for women.
Peden Doma Bhutia | 2 weeks ago
Google is a key pillar in destination marketing. So it's interesting that Ireland tapped one of the tech giant's execs to be the new leader of its tourism strategy.
Dawit Habtemariam | 1 month ago
Like Egypt's pyramids and New York's Statue of Liberty, Hollywood's sign will hold its status as a tourist draw for decades to come.
Dawit Habtemariam | 3 months ago
News Blog
Only 8% of U.S. tourism boards strongly prioritize addressing climate change and reducing greenhouse gas emissions to zero. In contrast, 62% of European tourism boards and 29% of Canadian tourism boards have made it a top priority. That’s according to Sojern’s “State of Destination Marketing 2024.” The report is based on a survey of over…
Dawit Habtemariam | 4 months ago
Visit Orlando has one of the largest budgets in the U.S. and is the envy of destination marketers. All eyes are on what happens next.
Visit Sweden launched a new marketing campaign to remind the world to stop mixing up Sweden with Switzerland, the tourism board announced on Tuesday. Called "Welcome to Sweden (not Switzerland)," the campaign kicked off with a playful message to Swiss public officials. In the video, Sweden proposes what the countries should promote to better differentiate…
Dawit Habtemariam | 5 months ago
U.S. destinations want more first-time tourists, but they don't want to waste their time and money on those that have no hope of getting a visa in a reasonable amount of time.
Dawit Habtemariam | 8 months ago
Today's edition of Skift's daily podcast looks closer at tourism boards on Threads, the cost of summer vacation, and Marriott’s bet on MGM.
Rashaad Jorden | 8 months ago
Destination marketing organizations are gaining followers fast. Now, they have to figure out what actual value Threads can bring to their marketing.