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Travel's Reopening and Coronavirus Recovery

The latest news about coronavirus recovery around the world and the reopening of travel and tourism in destinations around the world.

Skift Research subscribers can view the latest data about country-by-country recovery at the Skift Recovery Index. Data about public companies can be viewed at the Skift Health Score.

Tourism

The Private Equity Firm Behind Some of France’s Smartest Travel Startups

If you're a French travel company right now, you very much want to be on Montefiore's radar, a $2.74 billion fund that's become a kingmaker through the Nov Tourisme fund.

Sean O'Neill, Skift | 3 years ago

Coronavirus

Royal Caribbean Requires Travel Insurance for Unvaxxed Cruisers From Florida

Cruises continue to find ways to recoup their lucrative cruise revenue from Florida ports – where they can't ask for vaccination proof – and it's going to cost travelers more.

Nivedita Balu, Reuters | 3 years ago

Overtourism

Hawaii Tourism Greeted With About-Face: 70 Percent of Residents Now Support

Hawaii's residents are aware tourism per se is a plus for development, the latest survey shows — but they also want solutions and action. Acting fast is crucial.

Lebawit Lily Girma, Skift | 3 years ago

Coronavirus

Soho House IPO Filing Reveals Plan to Leverage Cool Factor for Better Rent

Nothing in life (and business) is fair. Soho House is able to expand at lower development costs with a special landlord-tenant relationship unavailable to the average mom-and-pop company.

Cameron Sperance, Skift | 3 years ago

Tourism

Travel’s Creator Economy Resets for Next Boom

Post pandemic, brand and destination marketing dollars will favor those who get hyper-creative, hyper-local and hyper-talented in video and storytelling content. There's a boom coming — for those playing the long game.

Lebawit Lily Girma, Skift | 3 years ago

Business Travel

Renewed LGBTQ Travel Is Focus of Travel Advisors But Not Destination Marketing

It's obviously tremendous for the tourism industry that LGBTQ travelers have been enthusiastic about hitting the road this summer. Imagine how much more revenue destinations could earn if they did a better job of marketing to that community.

Rashaad Jorden, Skift | 3 years ago

Airlines

Inflight Safety Videos With New Twists Greet Returning Flyers

Airlines are banking on capturing the attention of passengers in more compelling ways, and infusing more brand personalities into their safety videos. One thing is certain: The lines between marketing and safety are blurred at times.

Ruthy Muñoz, Skift | 3 years ago

Tourism

UK Expands List of ‘Green Light’ Countries for Travel

Real beach time is finally here for Britons eager to escape this summer, and it's great news for tourism-dependent spots such as the Caribbean, Malta, and the Balearics. But with the traffic light system potentially changing at any time, it isn't likely to boost consumer confidence for international travel.

Lebawit Lily Girma, Skift | 3 years ago

Tourism

New York City’s New $30 Million Tourism Campaign Says ‘It’s Time’

The Big Apple's post-pandemic revival is here and it's hitting all the mediums to say it in a $30 million, yearlong campaign that might just create the intense "FOMO" it's aiming to stir up in travelers far and wide.

Lebawit Lily Girma, Skift | 3 years ago

Coronavirus

U.S. Commerce Secretary Dodges on Details for How to Help Hotels Revive International Travel

U.S. Commerce Secretary Raimondo hears your concerns, hotel industry. But how about some action? Until U.S. authorities outline a clear path to reviving key global business travel corridors, many sleepless nights are ahead, wondering what happens after Labor Day when leisure travel dissipates.

Cameron Sperance, Skift | 3 years ago