Tourism
Daily Podcast: Super Bowl Tourism in L.A.
Good morning from Skift. It's Monday, February 14, in New York City. Here's what you need to know about the business of travel today.
Climate Hub
Welcome to Skift’s Climate Hub, where solutions-based journalism cuts through industry spin to spotlight real progress in travel sustainability. In partnership with Intrepid Travel, Skift’s editorial team will evaluate environmental claims, highlight meaningful advancements, and hold the travel sector accountable. This independent initiative brings rigorous reporting to the forefront and pushes the industry to meet the moment in the face of growing scrutiny from travelers and stakeholders alike.
Airlines
Daily Podcast: Travelers Don't Care About Carbon Offsets
Good morning from Skift. It's Monday, February 14, in New York City. Here's what you need to know about the business of travel today.
Airlines
Flyers Not Willing to Pay Extra for Green Travel on Airlines
This new “field evidence” based on a European airline's bookings is a reality check: passengers might say they'd pay a small amount to offset their flight, but they’re clearly not.
Tour Operators
Africa Tour Operator Challenges Others by Diverting Some of Its Fees for Communities
Convincing travel companies to take less commission is a tall order, especially coming out of the pandemic. But Niarra Travel believes that getting more money into the hands of local communities requires bold steps and immediate action. The severe downturn in tourism revenue and its impact on Africa's wildlife and communities means that the time is now.
Business Travel
Travelers in These 5 Countries Share Views on Remote Work and Sustainability: Skift Research
Sustainability and remote work will shape how we live and how we travel profoundly on the other side of the pandemic. Understanding what travelers think of these two topics and how these two areas will impact their future travel decisions is crucial for the industry rebuild.
Business Travel
Accenture Looks to Reinvent Travel Loyalty for an Eco-Conscious World
Travel brands have little choice but to make a fresh start with their loyalty programs, because they can't keep on extending points and status forever.
Tourism
U.S. Travel Group Calls on White House and Congress to Help Accelerate Recovery
All eyes will be on U.S. Travel's next leader to fill Roger Dow's big shoes and implement these lofty goals.
Airlines
Delta Air Lines Dropped From a Corporate Sustainability Index Despite New Green Efforts
Delta Air Lines is unveiling new amenity kits, eye masks and new wine selections served in aluminum cans. Yet in the cut-throat world of sustainability competition, Delta may be trying hard to get back on a sustainability leaders list that it was dropped from last fall.
Tourism
Destination Marketers Must Evolve in 2022 in These 5 Areas
The pandemic has been both a blessing and a curse for destination marketing with restricted budgets, a broadened scope of work, and a breather to rethink and restructure. This year will be pivotal for laying the groundwork to evolve nimbly in line with travel trends and to enhance organizational efficiencies.
Tourism
Destination Marketing Outlook 2022: New Skift Research
Destination marketers have put up a positive outlook for 2022 aiming for diversified funding and revenue sources along with some crucial internal changes focusing on stakeholder engagement, targeted marketing, and sustainability initiatives. It is to be seen if the changes contribute to continual recovery and growth.