Tourist dollars are shifting to new destinations, largely in Asia, but shopping and world-renowned attractions are still the largest factor influencing where travelers spend.
Chinese tourism will undergo a transformation as outbound travelers feel their oats and realize they can oftentimes have a richer experience by traveling independently. These visitor numbers are a symbol of that burgeoning trend.
The U.S. and European cruise market has suffered from a series of accidents over the past two years making global companies particularly eager to capture a fresh customer base while repairing their reputations at home.
The Chinese millennial "G2 Generation" will comes out in hundreds of millions in the next decade, and change how travel products are consumed and marketed all around the globe. Are you ready?
Considering the market penetration of online travel in China, still a long way to go on growth, and mobile is just getting started. Homegrown players dominate the market, and the only way larger global players can get in is buy their way in.
Among the efforts China needs: coordinated tourism marketing to attract younger visitors, relaxing visa requirement in big way, and controlling its dreaded pollution which is generating scary headlines world over and dissuading visitors.
If you thought Priceline was the largest publicly traded travel company in the world by market cap, you'd be very wrong. Two Taiwanese airlines and a global hotel and casino business boast greater bragging rights.