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Articles tagged “celebrity cruises”

Cruises

Celebrity Bets Big on Outdoor Spaces for New Cruise Ship

Cruise lines have been trying for years, with limited success, to appeal to younger travelers. Perhaps Celebrity Edge, which will be filled with technological goodies, finally will be the answer.

Celebrity Bets Big on Outdoor Spaces for New Cruise Ship

Media and PR

Expedia Trolled Trump on Inauguration Day With Anti-Wall TV Ad

A lot of public companies are actively wondering how they will counter an onslaught if they become a target of the new administration in Washington. It's therefore a fairly gutsy act when companies ranging from Expedia to Celebrity Cruises stick their proverbial necks out.

Expedia Trolled Trump on Inauguration Day With Anti-Wall TV Ad

Cruises

Celebrity Cruises Wades Into Political Waters With Its New Ad Campaign

Celebrity Cruises recognizes that fear is bad for travel — and doesn't seem worried about rocking the boat with a politically charged ad.

Celebrity Cruises Wades Into Political Waters With Its New Ad Campaign

Cruises

Sitka, Alaska Is Banking on More Cruise Ships in 2017

It's great to see economic impact measured in bagels and bacon rather than T-shirts and bad jewelry.

Sitka, Alaska Is Banking on More Cruise Ships in 2017

Cruises

Why Celebrity Cruises Turned to Airbnb for Its New CMO

The CEO of Celebrity Cruises has said she wants the cruise line's marketing to stand out from the rest of the industry. Hiring an outsider — from Airbnb no less — shows how serious she was.

Why Celebrity Cruises Turned to Airbnb for Its New CMO

Cruises

Celebrity Cruises Acquisition Shows Intense Demand for Galapagos Sailings

Two ships that can hold a total of 64 passengers will make up a tiny sliver of Celebrity's capacity in the carefully controlled Galapagos Islands, but the cruise line is eager to offer a wider variety of vacation options there.

Celebrity Cruises Acquisition Shows Intense Demand for Galapagos Sailings

Cruises

Cruise Lines Are in the Middle of a Branding Evolution

Cruise lines are all trying to differentiate themselves as the number of global passengers increases. Branding campaigns and ad blitzes are one way to get that word out, but operators also have to focus on delivering a top-notch experience.

Cruise Lines Are in the Middle of a Branding Evolution

Cruises

Interview: Celebrity CEO on Avoiding the Sameness of Cruise Advertising

Celebrity Cruises tried to look different from other cruise lines in its new advertising; time will tell if that's enough to attract more customers.

Interview: Celebrity CEO on Avoiding the Sameness of Cruise Advertising

Cruises

Touchscreens Have Made Their Way to Cruise Ships

Can a touch screen and on-ship Wi-Fi make cruisers feel connected? We're skeptical.

Touchscreens Have Made Their Way to Cruise Ships

Cruises

Celebrity Millennium Alaska Sailings Disrupted for Second Time in 10 Days

The Celebrity Millennium sailing on August 9 also was disrupted, that time with propulsion problems. Now, 10 days later, Celebrity sends passengers home because of unspecified mechanical issues. You'd think the cruise line would fix the ship's problems the first time around.

Celebrity Millennium Alaska Sailings Disrupted for Second Time in 10 Days