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Articles tagged “booking”

Airlines

Frontier airlines to penalize users for not booking through its site; will others follow?

While airlines can't directly offer lower prices than OTAs, it can withhold certain benefits, and that's what Frontier and others are trying, to attract users directly to their sites.

Frontier airlines to penalize users for not booking through its site; will others follow?

SkiftX

Infographic: Where and when travelers are turning to mobile booking services

Although mobile bookings are on the rise, the majority of bookers taking advantage of these on-the-go reservations are Americans traveling close to home for a last-minute weekend getaway.

Infographic: Where and when travelers are turning to mobile booking services

Online Travel

Thailand’s hotel industry needs some help with technology

The growth of digital tools for the tourism industry outside of Bangkok will go hand-in-hand with advances in telecommunications and banking infrastructure.

Online Travel

Social travel site Tripbirds pivots to focus solely on hotel bookings

It feels like Tripbirds left one crowded party only to enter an even more cramped space and still attempt to steal the spotlight, albeit there is potential for higher revenue return here.

Online Travel

Kayak steps beyond metasearch and into direct bookings

Kayak is increasingly a hybrid as its direct-booking option gathers momentum. It's a competitive advantage over other travel metasearch companies, and it shouldn't be long before some of them follow along.

Kayak steps beyond metasearch and into direct bookings

Hotels

Hotels refocus on direct bookings to avoid paying a commission to OTAs

In an effort to reduce costs, hotels wanting travelers to skip OTAs have increased marketing through social media to build brand awareness and attract travelers before they ever consult search engines.