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Articles tagged “booking holdings”

Travel Booking

What Does Online Travel Really Mean by a ‘Connected Trip’?

Creating the connected trip means online travel agencies will have to become high-powered, tech-first, traditional travel agencies. It sounds cool but probably isn't feasible without major upheaval across the global travel market.

Andrew Sheivachman, Skift | 4 years ago

What Does Online Travel Really Mean by a ‘Connected Trip’?

Online Travel

Booking Holdings and Expedia in Arms Race to Deliver the Connected Trip

From the wishful thinking and hype of years ago, the connected trip is beginning to draw real investment and become a thing. It will take a very extended period of time to make it a more meaningful development. In that faraway horizon, will there indeed be any differentiation among the leading providers?

Dennis Schaal, Skift | 4 years ago

Business Travel

Expense Manager Serko Accelerates Global Expansion With Booking.com Partnership

Now that Zeno is well-established in Serko's home market, the next step is to bring that same popularity abroad. The travel management company is forming partnerships with major players to help it gain traction in the U.S. and Europe.

Isaac Carey, Skift | 4 years ago

Expense Manager Serko Accelerates Global Expansion With Booking.com Partnership

Online Travel

Did Booking.com Swallow Kayak? No, It’s Just a Marketing Thing

Booking.com may be a household name in Europe, but Kayak and OpenTable are far better known in the United States. Parent company Booking Holdings is touting the three companies' ties to advantage Booking.com in a way that might be a tad confusing to travel industry executives or NYU Hospitality students, but consumers could care less.

Dennis Schaal, Skift | 4 years ago

Did Booking.com Swallow Kayak? No, It’s Just a Marketing Thing

Online Travel

Trivago’s Incoming CEO Gets Busy Tweaking Its Advertising Strategy

Trivago's incoming CEO Axel Hefer signaled Thursday that the company would change its auctions to appeal more to advertisers. Most promising is how it will now let Booking.com and other advertisers bid for different types of customers for essentially the first time.

Sean O'Neill, Skift | 4 years ago

Trivago’s Incoming CEO Gets Busy Tweaking Its Advertising Strategy

Hotels

Expedia Tells Hotels Adding Resort Fees Will Lower Your Listings on Its Pages

Expedia Group's stance on resort fees could have been drafted by a United Nations diplomat. Expedia doesn't want to alienate hotels and seeks to pick up market share based on Booking Holdings' more forceful position. But it's hitting resort-fee-charging hotels right where it hurts — in the prominence of their listings.

Dennis Schaal, Skift | 4 years ago

Expedia Tells Hotels Adding Resort Fees Will Lower Your Listings on Its Pages

Online Travel

Booking Holdings Sees Brand Collaborations as Key to Restoring Growth on Steroids

The road back to a flywheel of growth would be a lengthy one for Booking Holdings. Google has a ton of data, too, as do other competitors. Can Booking Holdings create a product that is really deeper and differentiated from its rivals? That's CEO Glenn Fogel's bet.

Dennis Schaal, Skift | 4 years ago

Booking Holdings Sees Brand Collaborations as Key to Restoring Growth on Steroids

Online Travel

Trivago Names New CEO in Surprise Executive Shuffle

The so-called relevancy assessment, which had Trivago punishing big advertisers for landing pages that didn't perform well, and other factors, proved to be a multiyear disaster for the metasearch company. The company has ditched the policy — and now its CEO.

Dennis Schaal, Skift | 4 years ago

Trivago Names New CEO in Surprise Executive Shuffle

Online Travel

Online Travel Agency Giants Are on the Backfoot in Tours and Experiences

Expedia, Booking.com, and Ctrip are boosting the supply of sightseeing and experiences options that can be booked in merely a few clicks. But several factors are complicating any plans they may have to dominate bookings in this sector the way they have in flights and hotels.

Sean O'Neill, Skift | 4 years ago

Online Travel Agency Giants Are on the Backfoot in Tours and Experiences

Online Travel

The Battle Over Tours and Activities Reservation Systems Rages On

FareHarbor and Bokun act as if they're unstoppably on the way to becoming giants. But the market for booking systems for sightseeing and experience operators remains very much in flux.

Sean O'Neill, Skift | 4 years ago

The Battle Over Tours and Activities Reservation Systems Rages On