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Articles tagged “best western”

Coronavirus

Hotel Marketing in U.S. May Be Easy for This Summer But Then What?

Hotel rooms and short-term rentals will sell themselves this summer as U.S. travelers rush to take long-delayed vacations. Bookings look strong enough through the fall for industry leaders to think the recovery is real and lasting.

Hotel Marketing in U.S. May Be Easy for This Summer But Then What?

Coronavirus

Best Western’s Boutique Hotel Push Faces Onslaught of New Competitors

Best Western’s expansion from economy, roadside hotels to boutique brands in recent years faces stiff competition coming out of the pandemic. The company can be a success if, and only if, more of its long-time operators upgrade to the boutique model.

Best Western’s Boutique Hotel Push Faces Onslaught of New Competitors

Coronavirus

Best Western CEO Says U.S. Hotels Need 6-Month Lifeline From D.C. to Survive, Not Just to Recover

Best Western CEO David Kong wants hotel-specific economic relief from Washington like anyone else in the industry, but he's among the few publicly to recognize what is realistic and needs to happen to survive into 2021.

Best Western CEO Says U.S. Hotels Need 6-Month Lifeline From D.C. to Survive, Not Just to Recover

Coronavirus

Hotel CEOs Say Protests Are Our ‘Call to Action’ to Do More to Promote Racial Justice

U.S. hotel leaders say repeated examples of prejudice and racial inequality are a call for them to do more given their diverse workforces. What materializes from such a call? A whole world is waiting.

Hotel CEOs Say Protests Are Our ‘Call to Action’ to Do More to Promote Racial Justice

Tourism

Cannabis Tourism Needs to Get Past Stigma to Grow in Asia

Thailand is in a good position to tap the green rush and forge a path in medical marijuana tourism. Its neighbors are keenly watching its developments, even as the region's pace toward marijuana legalization is still slow.

Cannabis Tourism Needs to Get Past Stigma to Grow in Asia

Hotels

Best Western: A Hotels Anomaly Ripe for Change

Best Western's unique longstanding model gives much power to its member hotels. But as changes quickly alter the industry's landscape, can the chain still compete effectively under the old ways?

Best Western: A Hotels Anomaly Ripe for Change

Hotels

Best Western’s Newest Acquisition Points to Long-Term Reservations Strategy

Property management systems are not the most exciting topic to discuss when assessing a hotel's tech prowess, but they are core to any company's ability to sell as many rooms as possible.

Best Western’s Newest Acquisition Points to Long-Term Reservations Strategy

Hotels

Best Western Doubles Down on Boutique Hotels

One could find Best Western's boutique hotel strategy confusing on price comparisons, but it’s the customer’s choice if they want to pay for the experience.

Best Western Doubles Down on Boutique Hotels

Business Travel

Can Best Western Really Do Luxury?

Change is good, but it requires spending a decent chunk of cash and having a coherent strategy.

Can Best Western Really Do Luxury?

Hotels

Best Western’s New Corporate Brand BWH Hotel Group Signals Big Changes

BWH Hotel Group? That's Best Western's new corporate identity, the first change in decades and one that is designed to build its new image as a chain that can offer everything from mid-market to luxury.

Best Western’s New Corporate Brand BWH Hotel Group Signals Big Changes