AI in Travel

As regulators on two continents bear down on Google, the company faces real competition for the first time in eons.

There will be an explosion of AI innovation over the next couple of years. The AI travel agent is getting closer, and travel companies will automate tasks long overdue for modernization.

The integration of AI-powered revenue management by ground transportation operators is transforming the industry, introducing dynamic pricing and demand forecasting. Traditionally reliant on static pricing, the bus industry is now embracing more granular control over pricing strategies, allowing operators to adjust fares based on specific departure days and demand fluctuations.

As travel booking behaviors become more technology-driven, companies must refine their engagement strategies. A new report from Criteo provides data-driven insights into how brands can shape their marketing strategies to capture consumer demand during the peak winter booking window.

Amex GBT has spent much of the year establishing strategy and working on experiments. Now it's time for deployment.

Travel tech leaders are uncertain exactly where they fall on the list of Trump's priorities, but they believe his policies will be good for innovation.

The nearly $1 billion in fundraises in November has been driven by startups for hotel tech and flying taxis.

With travel shifting to experiences, a tool to compare attractions makes perfect sense. The market is fragmented and competitive — and only the adaptable will thrive.

Jacopo Vicini, a city councilor in Florence, explains that the city needs to take a tough stance on short-term rentals in its historic center. But that's just one part of a 10-point plan to preserve what makes the beautiful city appealing.

Rising demand for culturally rich and value-driven experiences defines the 2025 travel outlook. A new report from Marriott Bonvoy provides insights into the propensity to travel among consumers across Europe, the Middle East, and Africa and how brands can navigate trends to better connect with these consumers.