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AI in Travel

Artificial intelligence (AI) is the dominant topic of the future in travel, and we’re keeping a close eye on it at Skift.

Breakthrough generative AI technology was released publicly by OpenAI last November, and a number of big-name travel companies have already responded. Expedia, Kayak, and more — including multiple startups — have started releasing experimental technologies that could lead to transformations in the way users discover, plan, and book travel.

Skift’s own Ask Skift AI deep search tool gives readers extensive insight into the business of travel by training artificial intelligence on the complete archives of Skift, Skift Research, Airline Weekly, Skift Meetings, Daily Lodging Report, and Skift Live events. 

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Online Travel

How Faster Search and Automation Can Help Power Performance for Travel Brands

Artificial intelligence, machine learning, and more sophisticated API-connected platforms are powering better speed, relevance, and accuracy of search and automating services across all touchpoints of the traveler journey—allowing travel providers and resellers to connect with customers more efficiently.

Travelport + Skift | 7 years ago

How Faster Search and Automation Can Help Power Performance for Travel Brands

Airlines

Airlines Put Facebook Messenger Chatbots to Work Answering Easy Questions

Bots have come a long way since Alaska Airlines introduced 'Ask Jenn' about a decade ago. But they're still not perfect. At least for now, we'd rather have a human touch.

Brian Sumers, Skift | 7 years ago

Airlines Put Facebook Messenger Chatbots to Work Answering Easy Questions
smart_toy

Skift AI Travel Newsletter

AI coverage across travel sectors that’s focused on separating trendy moves from good ideas – in your inbox every Friday.

Online Travel

Microsoft Bets on Artificial Intelligence to Help It Succeed Again in Travel

Microsoft thinks that voice-powered internet gives it a shot — via voice assistant Cortana — at upending today's travel search funnel, which is dominated by Google's search results. The theory's plausible, but Microsoft needs to move faster to win.

Sean O'Neill, Skift | 7 years ago

Microsoft Bets on Artificial Intelligence to Help It Succeed Again in Travel

SkiftX

How Will the Travel Industry Use AI? — Digital Marketing News This Week

Today, the travel industry is mostly applying artificial intelligence (AI) to power chatbots and dynamic pricing tools. But a time-traveling cyborg tells us more innovation is coming.

Jeremy Kressmann, Skift | 7 years ago

How Will the Travel Industry Use AI? — Digital Marketing News This Week

Online Travel

TripAdvisor Debuts Facebook Messenger Chatbot for User-Generated Recommendations

If your company doesn't have an artificial intelligence-fueled chatbot, the odds are you will one day. Is your company going to sit out this trend like so many procrastinators, or resource-constrained companies, did when the first crop of mobile apps appeared? History does have a habit of repeating itself but it doesn't have to.

Dennis Schaal, Skift | 7 years ago

TripAdvisor Debuts Facebook Messenger Chatbot for User-Generated Recommendations

Business Travel

Artificial Intelligence Is Coming to Corporate Booking Tools

Corporate-booking technology vendors Serko and Concur plan to add natural language bots to their tools. Other players are likely to follow.

Sean O'Neill, Skift | 7 years ago

Artificial Intelligence Is Coming to Corporate Booking Tools

Media and PR

Facebook Says Instagram Advertising Looks Promising For Travel Brands in 2017

Facebook will be cracking down on how many ads it includes in newsfeeds, which could impact some brands' ad performance. Instagram, however, is a promising bet to make if brands are thinking longer term about ads, who they'll reach and how they'll be seen.

Dan Peltier, Skift | 7 years ago

Facebook Says Instagram Advertising Looks Promising For Travel Brands in 2017

Media and PR

Travel Megatrends 2017: Artificial Intelligence in Travel Is Finally Becoming a Reality

After years of hype, hospitality and travel companies are now delivering real added value for consumers by integrating artificial intelligence into online search and booking platforms.

Greg Oates, Skift | 7 years ago

Travel Megatrends 2017: Artificial Intelligence in Travel Is Finally Becoming a Reality

Business Travel

Interview: CEO of CES 2017 on the Future of Connectivity

CES 2017 this month in Las Vegas marked the emergence of Artificial Intelligence-integrated connectivity and voice responsiveness into the mainstream, especially in terms of smart cars and smart homes. We will soon all be basically living and driving inside our mobile phones.

Greg Oates, Skift | 7 years ago

Interview: CEO of CES 2017 on the Future of Connectivity

Online Travel

What Comes Next for U.S. Consumers, Travel Brands and Messaging in 2017?

The past year was one when consumers in the U.S. began communicating with major brands via messaging apps more intuitively, travel being no exception. But the time and money it takes to test and invest in this complicated technology is significant and 2017 will likely involve more testing and learning for brands before they fully understand what most travelers want when they open a messaging app and rattle off a question.

Dan Peltier, Skift | 7 years ago

What Comes Next for U.S. Consumers, Travel Brands and Messaging in 2017?