Articles tagged “adventure”

Tourism

Interview: Abercrombie & Kent CEO on the Roots of Experiential Travel

Abercrombie & Kent may have been one of the first companies to capitalize on experiential travel but it has since become a mainstream phenomenon sought after by travelers of all spend levels. Companies across all sectors can learn from Abercrombie & Kent's decades-long success.

Interview: Abercrombie & Kent CEO on the Roots of Experiential Travel

Tourism

Skift Global Forum: Adventure Travel Pioneer Darrell Wade on Travelers’ Local Obsesssion

Brands are jumping on the experiential travel trend, but their marketing messages are empty without on-the-ground research needed to deliver a truly authentic, one-of-a-kind experience.

Skift Global Forum: Adventure Travel Pioneer Darrell Wade on Travelers’ Local Obsesssion

Tourism

Who’s to Say What Is Truly Authentic Travel?

Deeper, authentic travel is whatever the consumer demands, and brands need to understand consumers' needs using data. Get the report to get deeper insights.

Who’s to Say What Is Truly Authentic Travel?

Tourism

Free Skift Report: The Rise of Experiential Travel

The most forward-thinking travel brands are delivering these types of experiences by focusing on three things above all else: inspiration, personalization and a path toward self-discovery. Are you one of them? Understand the trend, download this free report.

Free Skift Report: The Rise of Experiential Travel

Tourism

Adventure Video Of The Year: A Lovable American Douchebag in Kyrgyzstan

Content marketing at its best. And we mean "douchebag" in the most lovable way possible. You'll see what we mean after you watch the film.

Adventure Video Of The Year: A Lovable American Douchebag in Kyrgyzstan

SkiftX

Inside the Mind of an Average Adventure Traveler

Adventure tourism has grown alongside a global uptick in travel so it's only logical that the future of the adventure travel market is largely dependent on whether activities and sports become popular among the growing number of tourists from China and India.

Inside the Mind of an Average Adventure Traveler

Tourism

Bragging rights fuel a new breed of excessive travelers

As travel costs decreased and social media rose up, a certain set of travelers decided that sharing their journeys was as important as taking them. The results are month-long trips taken in extreme conditions; those that modern-day travel was originally invented to replace.

Bragging rights fuel a new breed of excessive travelers

Tourism

The layman’s guide to hiking the Himalayas

True mountain climbers bemoan the proliferation of guided tours and housing on the Himalayans mountains, but local governments welcome the untrained high-spending tourists with open arms.

The layman’s guide to hiking the Himalayas

Tourism

Tourism is ruining everything special about Mount Everest

Whether mass tourism at Everest is a blessing or curse depends on who you ask: The economic boost for the Kathmandu government and mountain guides comes at the cost of the mountain’s cleanliness and prestige.

Tourism is ruining everything special about Mount Everest

Skift Originals

The case for bringing adventure back into adventure travel

Europe pioneered adventure travel, and now as it teeters in these recessionary times with declining tourism prospects, it needs to bring that original adventure spirit back if it wants legions of Asian and American tourists to keep coming.

The case for bringing adventure back into adventure travel