FareHarbor Taps Longtime Booking.com Product Vice President as CEO
FareHarbor, the Booking Holdings' tours and activities reservations tech platform, has a new CEO, Skift has learned.
Experiences
Travel today is all about immersion. At Skift, we dive into how companies like Airbnb, Marriott, and Disney are redefining what it means to create memorable experiences for travelers.
Here, you’ll find stories about everything from Airbnb’s unique experiences and Viator’s handpicked activities to the latest in luxury travel that’s setting new standards.
Read more
Virtual experiences are shaking things up, offering new ways to explore the world without leaving home. Whether it’s the cultural richness of Abu Dhabi or Disney’s latest attractions, we’re here to keep you informed on the trends that are driving the experiential travel landscape.
Check out the latest articles from Skift to stay in the loop on how the world of travel experiences is evolving.
Travel Companies Rebuked for Exploiting Wildlife for Entertainment
A new report shows that as responsible travel becomes the preferred default, tour operators must carefully consider the power they wield in the experiences economy. After all, travelers are becoming much more discerning about the companies they book with.
GetYourGuide CEO on Reimagining Search for Experiences
Personalization of search is developing at lighting speed. Watch GetYourGuide co-founder Johannes Reck unpack what searching for experiences could look like over the next couple years with Skift’s Sean O’Neill from Skift's Megatrends event in New York.
Tripadvisor Takes the Guesswork Out of Personalization
Personalization efforts in the travel industry can be way off track. Tripadvisor is supplementing those efforts in a direct way — asking potential customers what they are looking for.
Generative AI Holds First-Mover Advantage for Travel Agents and Tour Operators
Artificial Intelligence's impact on travel planning is poised to define itself in 2023 as generative AI technology becomes more accessible and even more intelligent.
The Best Travel Writing of the Year: Our Favorite Stories of 2022
Travel came roaring back in 2022 and we were there to cover it all from across the globe. By asking our team of editors and reporters to pick their favorite stories from the year, it really captures the scope of that coverage. Enjoy their inside accounts of how these stories came to be.
Electric Biking, Cemetery Walks Among Fastest Growing U.S. Travel Experiences
Americans want savvy pricing regarding their travel experiences in the new year, as they keep an open mind about the type of things they plan to book.
Spontaneous Trips Are In; Ugly Sweaters Out This Holiday Season
There's nothing quite like a surprise travel gift — and U.S. travelers are ready for it.
Tackling Africa’s ‘Superficial’ Safari Problem
A luxury lodge filling its plunge pool from a water-distressed community is the height of irresponsibility. And being an eco-tour operator is so much more than offering wildlife viewing — the safari experience value chain needs better accountability to ensure biodiversity protection and longevity.
Vacation Drama of White Lotus Adds Murderous Spike to Sicily Tours Demand
Sicily is turning to out to be every bit as seductive as the hit HBO satire series White Lotus makes it out to be.