Coronavirus
How Should Hotels Set Room Rates Now and After the Coronavirus Crisis?
Granted, this crisis is unprecedented. Yet hotels worldwide can learn lessons from how hotels have faced regional shutdowns, such as in Asia-Pacific in recent months, in Las Vegas after the shooting rampage, and elsewhere after hurricanes and financial crises. Managing room rates and marketing offers is critical to making the most of a rebound in demand.
Sean O'Neill, Skift | 4 years ago