Peden Doma Bhutia

Peden Doma Bhutia is Asia Editor at Skift, where she covers the travel industry across Southeast Asia and the broader Asia-Pacific region. Based in India, she reports on airlines, online travel companies, hospitality, travel technology and the business of travel, with a focus on how emerging markets are shaping global trends.

Yatra CEO Dhruv Shringi (center) at the Skift India Summit 2024.

Online Travel

Yatra Picks Tech-Savvy CEO for Its Next Phase as Dhruv Shringi Moves Up to Chairman

Yatra wants to move from being a travel seller to a company that helps businesses manage all parts of employee travel, and bringing in a tech-heavy CEO is its clearest signal yet.

Peden Doma Bhutia | 7 months ago

Hotels

Hotel Loyalty Is Broken in Asia Pacific — Here’s What Needs to Change

Hotels keep saying loyalty matters, but Accenture’s latest research suggests many brands in Asia Pacific still treat it like a dusty filing system for points rather than a living, breathing revenue engine.

Peden Doma Bhutia | 7 months ago

Tourism

Trip.com to Sell Event Tickets on Its Platform: Here’s Why That Matters

Events are increasingly becoming the starting point for a trip rather than an add-on. That shift is reshaping how online travel agencies pull event tickets into the main booking flow instead of keeping them on the sidelines.

Peden Doma Bhutia | 8 months ago

Hotels

Series by Marriott Goes Live in India: What the Rollout Looks Like and Why it Matters

Marriott’s newest global brand is getting its first real test in India as it mixes global muscle with local flavour. The company is moving faster than expected to bring a large portfolio of Fern hotels into its system.

Peden Doma Bhutia | 8 months ago

Hotels

Hilton’s Asia Pacific Playbook: China vs. Japan vs. India

Hilton is following the money, not the hype, even if that means telling eager owners in some markets that their “cool” lifestyle hotel can’t beat a dependable DoubleTree.

Peden Doma Bhutia | 8 months ago

Media and PR

Trip.com Decodes the ‘3 Ls’ Shaping Chinese Outbound Travel

Chinese travelers are going longer, farther, and a little off-script. Trip.com’s “3 Ls” may sound like marketing code, but it's clear that long-haul is back, and Europe’s cashing in.

Peden Doma Bhutia | 8 months ago

A view inside the lobby of a mid-scale hotel in Shanghai run by H-World. It has vermilion colors and some art deco details.

Hotels

China’s H World Launches New Upper Midscale Hotel Brand

As the largest hotel brand in the world, H World has already mastered quantity. Its new upper-midscale brand is a play for quality.

Peden Doma Bhutia | 8 months ago

Riyadh Air CEO Tony Douglas at Skift Global Forum East 2023. Source: Skift

Airlines

Riyadh Air Onboards Hilton as First Hotel Partner for Loyalty Program

Riyadh Air hasn’t officially opened for business yet, but its loyalty program already has a hotel partner, a lounge, and a marketing strategy.

Peden Doma Bhutia | 8 months ago

Hotels

Indian Hotels Acquires Atmantan Retreat in Big Push Into Wellness

First Oberoi’s Asmi, now Indian Hotels' Atmantan. India’s hotel brands clearly want a (large) slice of the wellness pie. The question is: how many travelers want a retreat, and how many just want a clean room?

Peden Doma Bhutia | 8 months ago

Tourism

Gulf Cooperation Council Takes First Step Towards Unified Visa

Despite the many unknowns, the December pilot is the clearest sign yet that the Gulf is actually moving from talk to real tests. And for a bloc pouring money into tourism, smoother borders could change how travelers decide to move around it.

Peden Doma Bhutia | 8 months ago