Zoom Doesn’t Cut It as Corporate Travelers Seek More Conference Networking
Photo Credit: Conferencing software has proven an inadequate substitute for the networking that goes on at industry events, argues Deloitte. Pixabay / SNCR GROUP
Skift Take
A new report from Deloitte singles out the power of networking as the main reason for a resurgence in travel, but the truth is the pendulum is swinging wildly because companies are rediscovering the merits of travel for a range of purposes — or at least they are until expenses get reined back in.
In-person events and conferences are set to drive corporate travel’s recovery throughout 2023, as employees look for more human connections.
That’s according to Deloitte, which has predicted industry gatherings will play a starring role in corporate travel’s “new normal” after last year’s remote workers took center stage.
Deloitte’s 2023 Travel Outlook, published Tuesday, suggests part of that is due to "inadequate conferencing software," as businesses also revive travel programs due to Zoom fatigue.
Primary Reason
The report in particular no
