U.S. Travel Hires Industry Association Veteran Geoff Freeman as Next CEO


Skift Take

While the U.S. Travel Association didn't exactly stay in house for its critical hire, the organization believes Geoff Freeman's extensive travel experience — and knowledge of D.C. industry lobbying — will be crucial in helping boost the U.S. tourism industry at a pivotal time.

The U.S. Travel Association announced on Wednesday it is appointing industry association veteran Geoff Freeman to be its new president and CEO, replacing Roger Dow.

Freeman will take the helm of the country's leading travel trade group at a critical time for the indust