Marriott and Emirates Are Latest to Launch Hotel-Airline Loyalty Partnership


Skift Take

It's now possible to earn bonus points and other perks as an elite Marriott Rewards member flying on Emirates and vice versa. Sure, Emirates may not fly to every destination on the planet, but free points are free points.

Everyone is starting to get paired off in the airline-hotel loyalty square dance. American Airlines and Hyatt announced a new partnership in March in which elite members in either loyalty program could earn points or miles for flying or staying with the other partner. Then, in June, Accor and Air France-KLM one-upped that promotion and launched a partnership in which elite status wasn't even required to earn bonus points. Now Marriott and Emirates are getting into the game. The Your World Rewards partnership, announced last week, awards Marriott Rewards elite members bonus points when making bookings on Emirates. Emirates elites, in turn, can earn extra frequent flyer miles in the Skywa