RIP Wow Air: Discount Airline Finally Calls It Quits
Photo Credit: A Wow Air A330 taking off from Amsterdam. The airline has stopped flying. Flickr / Nicky Boogaard
Skift Take
It's the end of the road for Wow Air. But what does its failure mean for Iceland's aviation and tourism industries?
Icelandic low-cost airline Wow Air has finally admitted defeat in its quest to keep flying.
The airline carried an announcement on its website on Thursday that it had ended operations and had canceled all flights.
The carrier, which offered its first flight in 2012, had been searching for a financial lifeline having failed to secure deals with Icelandair and the private equity owner of Frontier Airlines.
Earlier this week it had sounded hopeful that it would be able to continue with bondholders agreeing to convert their bonds into equity.
UK consumer publication Which? said that W
