Airbnb, HomeAway and Others Form International Vacation Rental Group in Japan
Skift Take
The big vacation rental players have formed an association in Japan, with the blessing of the Japan Tourism Agency. It may be a model for other Asian countries to follow.
It’s been in the works for six months and finally a Japan Association of Vacation Rental will be incorporated in January, comprising nine founding members that aim to boost Japan's tourism through vacation rental businesses, including homesharing, ryokans that use residential facilities, and event vacation rentals.
The group comes together as Japan has been strictly enforcing rules against illegal rentals.
The association includes Agoda International Japan, Airbnb, Booking.com Japan, Ctrip International Travel Japan, HomeAway, Hyakusenrenma, Tujia Japan, Rakuten Lifull Stay and Space Market, the latter a Tokyo-based startup offering on-demand rental of unused or idle venues.
This isn’t the first vacation rental association. There’s the Vacation Rental Management Association in the U.S., Short Term Accommodation Association in the UK, UNPLV in France