Tablet owners don’t always book with their device but when they do, they do it in advance
Skift Take
Travel companies need to figure out where and when to reach their consumers on a growing number of platforms. This survey found that many tablet users are young, middle-class, and looking to book a trip one to three months ahead of departure.
With the iPad mini’s release yesterday and a new Samsung Nexus tablet to be announced next week, tablet sales are on the rise. Consumers are searching and booking vacations through mobile booking sites and apps and it’s key that hotels, airline, and online travel agents provide an easy booking experience for tablet users.
Eye for Travel’s most recent Travel Consumer Report surveyed over 8,400 travel consumers from the USA, UK, German
