5 New Travel Startups Solving Digital Problems That Brands Have Ignored
Skift Take
For every problem a big travel brand ignores a startup will succeed or fail at tackling it and give travelers more reason to demand smarter progress.
[gallery ids="167259,167261,167260,167263,167262"]
Travel brands in some cases still celebrate certain services finally going digital, as travelers wonder what took so long.
But in other cases trends have moved too vigorously for brands to keep up every step of the way, such as with responding to the threat of alternative accommodations or deciding if virtual reality adds value to their product.
This week's five startups address some of these problems by considering scenarios where established legacy brands have seen shortcomings and where opportunities still aren't unlocked. They are problems travelers wa
