Spirit Airlines in Advanced Talks Over a Bankruptcy Filing, WSJ Says
The Journal reported that Spirit is looking to bankruptcy after talks with Frontier about reviving a merger broke down.
2024 Archives
Apple AirTag Owners Can Soon Share Location Info Directly with Airlines
United Airlines, Delta Air Lines, and IAG have all been working with Apple on how to incorporate the tech into their baggage tracking strategies.
The Problem With Travel Brand Marketing – And How To Fix It
An obsession with prestige can obscure the declining value of traditional media. Travel brands need to re-evaluate their comms and marketing strategies.
Why the New JetBlue Is an East Coast Leisure Airline
Airlines can have identity crises. As it tries to get back to profitability, JetBlue thinks it knows who it is.
Flight Attendants Union Sees Opening at Delta: Labor Fight’s Next Phase
Delta's non-unionized flight attendants could make another push to organize "in a few months," said Sara Nelson, head of a 55,000-member union. Nelson cited broader public support for labor as one driver of change.
American Airlines on Path Toward Recovery After Failed Direct Bookings Strategy, CEO Says
American Airlines is going to continue rethinking how its distribution strategy looks in the future.
Cox & Kings’ India Brand Returns Under New Owner
As Cox & Kings re-enters a competitive, technology-driven market, the brand faces the challenge of regaining customer trust while appealing to a new generation of travelers. The big question: Can Wilson & Hughes breathe new life into a legacy brand?
Brunei’s Move to Attract Indian Tourists – India Report
Indian travelers are increasingly traveling internationally: Outbound trips among Indians are expected to reach 50 million a year by 2030.
Flight Centre Travel Group Exec on What’s Next for AI: ‘We’re Continuing to Invest’
Flight Centre has deployed several AI projects, but it's just scratched the surface.
The Ideal Mix For Hotel Distribution: Direct Bookings to Lead by 2030
By 2030, direct digital bookings will surpass online travel agencies as the dominant distribution channel, generating over $400 billion in global hotel gross bookings.