Wizz Air Launches Flight Subscription Program
Key Points
- Wizz Air launched a flight subscription program called MultiPass, using the same platform as Alaska Airlines.
- The program, a first for Europe, is initially available in Italy and Poland, allowing domestic and international travel.
- Subscribers pay a fixed monthly fee for one-way or round-trip flights, with options to customize their plans.
Summary
Wizz Air has introduced a flight subscription service named MultiPass, leveraging the same platform used by Alaska Airlines. This marks the first such program in Europe and is initially available in the Italian and Polish markets, allowing subscribers to book domestic and international flights with flexibility. Users can pay a fixed monthly fee for access to flights and can customize their plans with additional features, reflecting a growing trend in the travel industry towards subscription models.
Low-cost carrier Wizz Air has launched a flight subscription program, opting for the same platform that Alaska Airlines uses.
The European airline has partnered with Caravelo, a company that builds subscription platforms for airlines. They claim the program, called MultiPass, is a first for Europe.
It will initially be available for six months for the Italian and Polish markets. Passengers will be able to fly domestic Italy and international Poland routes, booking up until five days before departure.
For a fixed monthly fee, the subscribers can choose between one way or round-trip flights, and can also customize their plan with ancillaries.
Caravelo partnered with Alaska Airlines for its Flight Pass in February last year, while Frontier Airlines also recently launched its own, called GoWild!
Barcelona-based Caravelo also raised $3 million in funding in July last year. “In the past year, the industry has finally woken up to the power of subscriptions,” CEO Inaki Uriz said at the time.
For more on subscription models in travel, read Skift's Megatrends from 2021.
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