Articles tagged “alaska airlines”

Business of Loyalty: How Virgin America Is Quietly Winding Down its Loyalty Program

Business of Loyalty: How Virgin America Is Quietly Winding Down its Loyalty Program

Grant Martin, Skift

The move for Virgin's most loyal customers will be a hard one. But in return they get an airline that will take them so many more places.

3 days ago

Business of Loyalty: The Assault on Redemptions and Airline Loyalty

Business of Loyalty: The Assault on Redemptions and Airline Loyalty

Grant Martin, Skift

Are old-school U.S. airlines too focused on short-term profits and competing against low-cost carriers to deliver a quality product to their loyal passengers?

1 week ago

Alaska Launches Promotions Just for Regional Loyalty Program Members

Alaska Launches Promotions Just for Regional Loyalty Program Members

Grant Martin, Skift

Alaska's Mileage Plan program continues to get stronger with a new series of incentives aimed at west coast Virgin America customers. Between the incentives and the numerous partners, Alaska has put together a pretty solid loyalty program.

1 week ago

How Alaska Airlines Has Racked Up So Many Industry Accolades Lately

How Alaska Airlines Has Racked Up So Many Industry Accolades Lately

Nikki Ekstein, Bloomberg

So far this year, Alaska Airlines has been recognized by SmarterTravel, the Points Guy, FlyerTalk, and U.S. News & World Report as either being the best U.S. airline of 2017 or having the best rewards program. This article makes a persuasive case why.

4 weeks ago

Alaska Airlines Adds Finnair as a Loyalty Program Partner

Alaska Airlines Adds Finnair as a Loyalty Program Partner

Grant Martin, Skift

Alaska took one step closer to the Oneworld alliance by kicking off a partnership with Finnair this week. It already has a strong relationship with American, another Oneworld partner, as relations with Delta continue to cool.

1 month ago

Alaska Airlines Now Lets New Parents Keep Elite Status for an Extra Year

Alaska Airlines Now Lets New Parents Keep Elite Status for an Extra Year

Brian Sumers, Skift

This makes perfect sense, and can't cost Alaska Airlines much in revenue. Why don't other U.S. carriers do the same thing?

1 month ago

Congress Warns 5 Airline Execs They Must Improve Customer Service

Congress Warns 5 Airline Execs They Must Improve Customer Service

Brian Sumers, Skift

Congress is not happy with U.S. airlines. That's for sure. But how much will Washington do about it? Here's a prediction: Probably not much.

2 months ago

Alaska Air Focuses on Customer Experience and Loyalty as it Integrates Virgin America

Alaska Air Focuses on Customer Experience and Loyalty as it Integrates Virgin America

Brian Sumers, Skift

Alaska Airlines has always taken customer experience more seriously than other carriers, but historically, that's been easier, since Alaska has been smaller than its competitors. It's good to see Alaska still placing a major emphasis on customer satisfaction after its Virgin American acquisition.

2 months ago

Alaska Air Overtakes American Airlines in Annual Loyalty Program Awards

Alaska Air Overtakes American Airlines in Annual Loyalty Program Awards

Grant Martin, Skift

Mileage Plan from Alaska Airlines just won as the best airline loyalty program in FlyerTalk's annual survey -- largely because of its distance based earnings.

2 months ago

The New Alaska Airlines Could Be a Lot of Like the Old Virgin America

The New Alaska Airlines Could Be a Lot of Like the Old Virgin America

Justin Bachman, Bloomberg

Once Alaska Airlines figures out the mood lighting and the aircraft post-Virgin America merger, perhaps JetBlue would be on its acquisition wish list. But that would be several years away.

2 months ago

Alaska Air Will Stay at Dallas Love Field Despite Virgin America’s Struggles There

Alaska Air Will Stay at Dallas Love Field Despite Virgin America’s Struggles There

Justin Bachman, Bloomberg

Former Virgin America CEO David Cush always had high hopes for Dallas Love Field, but as long as he ran the company, his airline struggled there against Southwest Airlines. Perhaps under new management, the combined Alaska-Virgin America entity will do better.

3 months ago

Airlines Offer Deals as They Try to Sell More Miles to Consumers

Airlines Offer Deals as They Try to Sell More Miles to Consumers

Brian Sumers, Skift

It's rarely a great deal to buy miles directly from an airline. But several carriers in the Americas are offering big discounts, so it's no longer such a bad move to top off your account. Just remember: Miles almost always lose value with time.

3 months ago