Dubai’s Royal Family Backs Italy’s BizAway to Modernize Region’s Business Travel
Photo Credit: BizAway has an office in Dubai. Unsplash / Timo Volz
Skift Take
It’s not what you know, but who you know, and by teaming up with Seed Group, which is owned by a member of Dubai's ruling family, startup travel agency BizAway will gain the right kind of introductions to grow its business in the Middle East.
Italian corporate travel agency BizAway has launched a joint venture with Dubai investor Seed Group.
The technology-focused agency takes a majority stake in the new Dubai-based business as part of a “strategic partnership” with Seed Group, which is owned and chaired by the Private Office of Sheikh Saeed Bin Ahmed Al Maktoum, who is a member of Dubai’s ruling family.
Seed Group will give the travel agency access to "top decision-makers in the government as well as the private sector, and contribute to making business travel easier and m
