2022 Archives

It's good news and bad news for the travel sector in Australia, as the country heads off into a summery Christmas holiday. Some tailwinds are lifting the sector while other…

Having your top executives jailed is one thing. But as that issue recedes, Lastminute.com needs to deal with its under-performance issues and execute on strategy shifts.

United’s optimistic, holistic approach to branding underpins a shift in aviation marketing towards more positive and inclusive messaging that’s aligned with the market forces finally blowing in airlines’ favor.

Innovation continues to drive the travel industry forward. By bringing blockchain technology to the hotel booking space, a recently launched startup is adding a new dimension to the booking process and changing the way the hospitality and event industries interact with their customers.

As consumer content preferences shift increasingly toward short-form video on social media channels, travel brands — which often have rich, visually compelling content to leverage — have an opportunity to showcase their key messages in new, creative, and hyper-relevant ways.

A luxury lodge filling its plunge pool from a water-distressed community is the height of irresponsibility. And being an eco-tour operator is so much more than offering wildlife viewing — the safari experience value chain needs better accountability to ensure biodiversity protection and longevity.

Luxury hotels should be able to drive higher rates if luxury becomes more about what you do than what you own.

Sicily is turning to out to be every bit as seductive as the hit HBO satire series White Lotus makes it out to be. 

Today’s edition of Skift’s daily podcast looks at the global outlook for 2023, top TV spenders in the U.S. this year, and Carnival's optimism.

Even after the pandemic decimated the hotel industry, operators are still shy about adopting new technologies — and they’re inevitably losing precious dollars because of it.