Mystery Software Firm Sparked Launch of an Inspirato Corp Rewards Plan
Photo Credit: A luxury home in Aspen, Colorado that was offered by Inspirato. The company beat its forecast on subscriber growth in 2021. Inspirato
Skift Take
Hey, when opportunity knocks, answer the door if you think there is an ample addressable market. That's what Inspirato did as it develops a corporate rewards or incentive program and seeks to broaden its products into flights and adverture travel, as well.
There's nothing like an unsolicited query from a global software company to spur a company, such as newly public Inspirato, to launch a new product line — and that's what happened in 2021.
Inspirato, which reported its inaugural earnings as a public company last week, said its product development teams are developing a corporate rewards incentive program after a global software company, which Inspirato didn't identify, cold-called the company in some form and asked about Inspirato providing a rewards travel program for its sales force in Inspirato's luxury accommoda
