Europe’s Complicated Path Out of the Pandemic: New Skift Research


Skift Take

We often talk about Europe as a single travel destination, but it exists of 44 sovereign countries with an immensely heterogeneous tourism offering. As a result, the impacts of the coronavirus pandemic are also heterogeneous.

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Since the 17th century, taking a trip through Europe has been a much envied undertaking. Since the days of the Grand Tour, things have certainly changed, but Europe remains one of the most popular travel destinations in the world. No longer is it just Europeans exploring their own continent, but intra-regional travel remains extremely important to the world's top travel destinations like France, Italy, Spain, and Greece. The coronavirus pandemic has upended normal travel patterns and behaviors. In a region where both inbound and outbound trave