Booking Forces Combine to Dominate the Aussie Events Space
Photo Credit: One of Spare Workspace's meeting rooms in Melbourne, Australia. Spare Workspace
Skift Take
This is an exciting time to be a player in the event tech space. As two key Australian events companies come together, the region's meetings industry is on the brink of change.
When it comes to event technology, consolidation seems to be the name of the game. As tech is deployed more readily by meeting planners, companies are starting to get larger, either through mergers or acquisitions. Cvent is an example of a company that has grown massively from acquiring small businesses.
Now, the Australian events industry is starting to see something similar. Meeting booking platforms Spare Workspace and Venuemob recently announced a merger, making them the biggest event booking company in the country, which is seeing more growth from international hosts. Combined, the company spans thousands of event spaces, from the very small to the very large.
Jake Dimarco, CEO of Spare Workspace, talked to Skift about the newly-merged co
