Articles tagged “meetingsiq”

Evolving to Meet Event Planner Needs

Evolving to Meet Event Planner Needs

Andrew Sheivachman, Skift

An arms race is on in the event technology sector as established players look to take on Cvent while embracing emerging technologies. This is good news for meeting planners and other event professionals, bringing an array of choices to a sector that is consolidated at the top.

2 days ago

Etouches Rebrands for Fresh Start in Crowded Event Tech Ecosystem

Etouches Rebrands for Fresh Start in Crowded Event Tech Ecosystem

Andrew Sheivachman, Skift

Aventri may sound kind of like an Italian resort town, but it does stand out among other event technology brands. It's hard to brand a platform that offers a suite of services in a sector defined by individual product offerings. We'll see how this works out, and what companies Aventri acquires in coming years.

3 days ago

Accessibility That Goes Beyond the Event

Accessibility That Goes Beyond the Event

Andrew Sheivachman, Skift

It's one thing to make your event as accessible as possible, but the rest of the travel industry needs to do more to adequately present suitable options for every traveler. In a welcome development, online booking is finally placing a new focus on accessibility.

1 week ago

How Events Can Demonstrate Strong Return on Investment

How Events Can Demonstrate Strong Return on Investment

Andrew Sheivachman, Skift

Making money is important for most events, but it isn't everything. Happy attendees and successful business outcomes can help move the needle for companies, even if an event itself isn't a huge moneymaker.

3 weeks ago

Meeting Planners Still Struggle To Prove Return on Investment

Meeting Planners Still Struggle To Prove Return on Investment

Robin Amster, Skift

Proving return on investment in the meetings and events space is not for the faint-hearted. It’s a difficult challenge, providing metrics for a host of areas from net revenue to attendee satisfaction. Yet planners are under growing pressure to meet the challenge.

3 weeks ago

Selling Event Tickets on Social Media Is Here to Stay

Selling Event Tickets on Social Media Is Here to Stay

Andrew Sheivachman, Skift

Instagram already offers ticketing services in its app, and it seems like Snapchat is well on its way. Beyond selling tickets, though, both platforms are also jockeying to become the premier platform for augmented reality technology and content as the sector develops.

1 month ago

Would You Buy Your Next Event Tickets on Instagram?

Would You Buy Your Next Event Tickets on Instagram?

Andrew Sheivachman, Skift

Engagement with social media for planners and marketers is moving beyond hashtags and sponsored posts into a competitive marketplace for digital ticket distribution. This won't really affect associations and B2B conferences immediately, but make sure to track the trend as consumer events experiment with distribution over social networks.

1 month ago

Event Dining Costs and Complexity Rise in the Instagram Age

Event Dining Costs and Complexity Rise in the Instagram Age

Andrew Sheivachman, Skift

Dining has become an integral part of the travel experience in recent years while remaining somewhat secondary for many meetings and events. Events are now working to leverage quality food and beverage options without breaking the bank.

1 month ago

Planners and Hotels Wrestle With Rising Costs as Event Dining Evolves

Planners and Hotels Wrestle With Rising Costs as Event Dining Evolves

Allan Leibowitz, Skift

As social media shines a spotlight on dining experiences, delegate expectations are placing pressure on food and beverage budgets. Meeting organizers don’t just have to deal with allergies and intolerances; they also have to wow attendees while keeping costs under control.

1 month ago

Small Events Try to Avoid the Cookie-Cutter Approach

Small Events Try to Avoid the Cookie-Cutter Approach

Hannah Sampson, Skift

Meeting venues are finding the value in flexibility, especially for smaller events that don't want to be stuck with one boring option. Designing a creative experience is easier when the site embraces variety.

1 month ago

Flexible Meeting Spaces Become Common as Small Events Evolve

Flexible Meeting Spaces Become Common as Small Events Evolve

Andrew Sheivachman, Skift

Venues are getting smarter about designing space in a more flexible way to enable more creative events. This is a welcome change as companies and groups gravitate away from the tired old meeting concepts and toward more memorable, experiential events.

1 month ago

C2 Refines Formula as Global Growth Beckons

C2 Refines Formula as Global Growth Beckons

Andrew Sheivachman, Skift

Designing a conference like a festival leads to some edges and messy experiences that challenge and confuse attendees. It will be fascinating to see how the concept fares as it is exported to a diverse range of global destinations.

2 months ago