Skift Take

This week in tourism news, we looked at two extremes: the sad reality of the Trump Slump and how to manage overtourism. Somewhere in the middle, we analyzed whether Cuba guidebooks are on the level.

Throughout the week we post dozens of original stories, connecting the dots across the travel industry, and every weekend we sum it all up. This weekend roundup examines tourism.

For all of our weekend roundups, go here.

>>Cuba guidebooks do a decent job at giving travelers a view of what visiting and living in the country is like and remain important information gatekeepers. But while many address the political climate and economic hardship, they haven’t been effective at telling tourists how to ensure their visits don’t make things worse: The Cuba You Read About in Guidebooks Often Clashes With Reality

>>Need some convincing to join us in Berlin this April? We’ve put together a list for you and your boss so you don’t miss out on the the hottest, most intentional conference in travel: Top 3 Reasons You Have to Join Us This Year at Skift Forum Europe

>>There are countless lessons to consider when examining how luxury fashion, auto, and hospitality are already perfectly integrated inside the world’s fashion capital: The Future of Luxury Sits at the Intersection of Travel and Fashion

>>Many U.S. destinations have blamed the president and strong U.S. dollar for the visitor slump during the past year. But might the impact have been softened if U.S. tourism had a cabinet slot to supplement the efforts of Brand USA? Many other countries have had such representation for decades: These Destinations Did Well Despite U.S. International Tourism Slump

>>Cruise industry players talk constantly about attracting first-timers. Royal Caribbean International is putting some serious cash behind that talk with its new investments into private destinations and ship upgrades: Royal Caribbean Is Making a Billion-Dollar Push for New Cruisers

>>Germany’s biggest exhibition will test the endurance of delegates as more than 200,000 visitors flock to Hanover. The event may be too big for the host city, and many delegates will have to commute for hours each day: What Happens When Events Grow Too Big?

>>We’ve been talking about overtourism for a while now and it’s good to see cities getting more creative when it comes to managing numbers. Visitors are going to keep coming to the likes of Barcelona, Dubrovnik, and Amsterdam, and therefore these places are going to have to get smarter about managing the flow of people, whether they already live there or not: Overtourism Countermeasures Include Limits on Cruise Ships and Short-Term Rentals

>>Technology can empower meeting planners, but it can also lead to daunting integration problems with other aspects of corporate travel. Riding the fine line between solving problems and creating new ones remains an issue that won’t be solved soon: Travel Managers and Meeting Planners Need to Work Closer Together

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Tags: cuba, tourism, Travel Trends, trends roundups

Photo credit: A man holding a Lonely Planet Cuba guidebook on July 27, 2008. Some question the contents of these guides when it comes to telling tourists how to ensure their visits don't worsen local life. Stefano Annovazzi Lodi / Flickr

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