Onefinestay CEO: The Vacation Rental Market Is Fragmented and Ripe for Disruption
Photo Caption: Evan Frank, CEO of onefinestay, is overseeing the company's expansion, as well as its entrance into the traditional vacation rental market with its new Collections product. onefinestay
Skift Take
Onefinestay's parent company, Accor, and homesharing juggernaut, Airbnb, aren't the only companies interested in the traditional vacation rental market.
It's been an eventful year for onefinestay.
The eight-year-old company specializing in high-end home rentals in cities such as London, Paris, New York City, Rome, Miami, and Los Angeles, was purchased last spring by AccorHotels for some $168 million. And just five months after that acquisition, former CEO and co-founder Greg Marsh left the company.
Now, under the leadership of co-founder and CEO Evan Frank, onefinestay is continuing to work on its goal of expanding to 40 cities in four years, as well as making its own formal entrance into the luxury vacation rental market as well, with Collections. The first Collections homes will be available in the Hamptons, with more than 20 listings, and they will rent for up to $2 million later this year. Eventually, onefinestay will have Collections properties available to rent in Southern California, the French Riviera, and Edinburgh, too.
We sat down with Frank in onefinestay's New York City offices on February 10 to talk to him about
